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  • Adform Ad Server to Unlock Data Insight Capabilities in Collaboration with Lenovo

    Adform, the global programmatic platform, today (August 30th, 2023) announced it will be collaborating with Lenovo to empower the global technology company with greater control over its data, enhance marketing campaign decision-making, and ultimately drive better results for its business [...]

  • Bidstack & Venatus Sign Commercial Partnership for In-Game Advertising

    Bidstack, the in-game advertising and video game monetisation platform, and Venatus, the leading publisher monetisation and advertising platform for gaming and entertainment, today (August 30th, 2023) announce a commercial partnership that will give Venatus exclusive access to Bidstack’s extensive video [...]

  • Adimo Secures Investment From FirstPartyCapital to Accelerate Growth

    Adimo, a global specialist in shoppable marketing solutions, has announced a strategic partnership with FirstPartyCapital (FPC), an early stage venture capital firm specialising in ad tech, martech, and digital media. As part of the Scottish company’s move to accelerate its [...]

  • PDD Revenue Up 66%; The Premier League to Crack Down on Illegal Streaming

    In today's ExchangeWire news digest: PDD Holdings reports revenue has risen by two-thirds; the Premier League announces a crackdown on illegal streaming; and Facebook users in Canada continue to access the site despite Meta's block on news sites. PDD revenue surges PDD [...]

  • VideoElephant Launches Two Exciting New FAST TV Channels on Plex Platform

    VideoElephant, the world’s largest premium video content library and a global leader in video content distribution is delighted to announce the launch of two new FAST TV channels, Beyond Paranormal and Travel Escapes, on the Plex platform. Beyond Paranormal and Travel [...]

  • InMobi Insights Annual Survey Shows Opportunities for Digital Back-to-School Sales Increase

    InMobi, a leading provider of content, monetisation, and marketing technologies that help businesses fuel growth, released insights from its annual Back-to-School Survey targeted to over one thousand school shoppers across North America.  In an inflationary environment, consumers shopped less across all [...]

  • Taboola Partners with Realme to Bring Taboola News to Millions of New Device Users 

    Taboola, a global leader in powering recommendations for the open web, announced a partnership with realme, the world’s fastest-growing smartphone brand with a global user base of 160 million. Under the partnership, realme will utilise Taboola News to power recommendations [...]

  • Pubstack Showcases Streamlined Ad Management Platform at DMEXCO 23

    Pubstack, a pioneering force in ad tech solutions for publishers, is thrilled to announce its participation in DMEXCO 23, set to take place in Koln, Germany. Following the remarkable success of last year's Ad Management platform launch at DMEXCO 22, [...]

  • Instacart Set for IPO, ChatGPT for Business is Here

    In today's ExchangeWire news digest, we look at Instacart's filing for an IPO in New York, the launch of ChatGPT Enterprise, and the growth of streaming services. Instacart set for IPO Delivery company Instacart has reportedly filed  paperwork to go public on Friday. [...]

  • ExchangeWire on Industry Review 2024

    Industry Review is back for 2024. In this podcast, we discuss the eight key pillars that will define media, marketing and commerce in 2024, globally. Listen in as John Still, Rachel Smith, Lindsay Rowntree and Ciaran O'Kane discuss the trends [...]