Latest Stories

• DanAds-Powered Ad Manager Platform Launched by National World

  2 years ago News

  

  National World, a leading UK media company, announced today (24th January) the launch of its self-serve advertising platform, National World Ad Manager, powered by DanAds. The new platform is designed to automate the ad buying process and offer greater flexibility to [...]

• Lotame Launches Next-Gen Data Platform Spherical to Extend Data Portability and Interoperability  

  2 years ago News

  

  Lotame, the global technology company that makes customer data smarter, faster, and easier to use, today announced the launch of Spherical, a next-generation data platform to accelerate first-party data, whether companies have it or need it. With Spherical, marketers and [...]

• Microsoft Pours Billions into Expanding OpenAI Partnership; Chinese NFT Platforms Expand into Hong Kong

  2 years ago News

  

  In today's ExchangeWire news digest: Microsoft enhances its investment into OpenAI partnership; China's NFT platforms move into Hong Kong to avoid compliance risks; and Disney announces it will apply Hulu's ad targeting capabilities to Disney+ from April. Microsoft expands OpenAI partnership Tech [...]

• Index Exchange Announces Strategic Partnership with Netric Sales AB

  2 years ago News

  

  Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges, today announced its expansion into Northern Europe and the Baltics through an exclusive partnership with Netric Sales AB. The entrance into the region comes on the heels of [...]

• MiQ UK Strengthens its Leadership Team with Appointment of Chief Revenue Officer and Head of Commercial Strategy

  2 years ago News

  

  MiQ hires John Thomson as chief revenue officer of the UK business. Formerly commercial director at Quantcast, Thomson will lead the unified commercial strategy – overseeing key relationships with strategic partners and working closely to ensure top-line revenue for the [...]

• Alphabet Cuts 12,000 Jobs; South Africa Implements Warnings on Crypto Ads

  2 years ago News

  

  In today's ExchangeWire news digest: Google-parent Alphabet announces 12,000 jobs have been cut; South Africa implements mandatory warnings on crypto ads; and the UK government awards the Digital Growth Grant to Barclays Eagle Labs. Fresh wave of job cuts at Alphabet Google-parent [...]

• Cedara Launches Cedara Factors to Support & Create Custom Emissions Factors Specifically for the Ad Industry

  2 years ago News

  

  Cedara, the carbon intelligence platform, announces today (January 20th, 2023) the release of Cedara Factors, which will play a critical role in helping media companies build emissions factors tailored to their industry and not supported by the major global emission [...]

• Teads Expands APAC Presence with Official Launch in Taiwan Market

  2 years ago News

  

  Teads, the global media platform, is proud to announce the expansion of its APAC presence to Taiwan. This will be Teads’ 7th office in the APAC region. Teads’ innovation in ad tech is renowned, with recent announcements including Teads Ad Manager [...]

• The Stack: China Eases Crackdown on Alibaba, while Retailer Brings BNPL to Europe

  2 years ago News

  

  This week: China to take “golden shares” of Alibaba as the e-commerce giant ventures into BNPL. Alibaba dominated headlines early this week, with reports that China was set to take shares of roughly 1% in the Hangzhou-based firm, alongside rival Tencent. [...]

• Oracle’s Addy Cutts on TrustPid, Post-Cookie Identifiers, and Trovo’s Uplify Partnership

  2 years ago Podcast

  

  On this week's episode of The MadTech Podcast, Addy Cutts, regional director, APAC, at Oracle joins ExchangeWire CRO Anne-Marie Sheedy and CEO Rachel Smith to discuss TrustPid, finding the right post-cookie solutions, Trovo and Uplify's partnership, and more. European telcos [...]