PressBox Articles

• Xandr Partners with Realytics to Enable Linear TV campaign Buying

  4 years ago News

  

  Xandr, AT&T’s advanced advertising company, and Realytics, a leader in TV-Digital convergence, today announced a new partnership to enable buyers to execute linear TV buying campaigns through the Xandr Invest buying platform. Advertisers are looking for simplification between TV and digital [...]

• ID5 Launches INSIDE: The Universal ID Distribution Partnership Programme

  4 years ago News

  

  ID5, the independent identity solution for digital advertising, announces the launch of Inside, a partnership programme built to support their distribution partners and to increase the reach of ID5’s cookie-less advertising user ID. Since its launch in 2017, ID5’s mission has [...]

• Unruly Data Uncovers Australian Consumer Attitudes Toward Connected TV (CTV)

  4 years ago News

  Three-quarters of Australians prefer to watch TV for free with ads rather than pay to watch ad-free, according to new research released today by video ad platform Unruly. The new study by the Tremor International company, which examines how [...]

• tmwi Appoints Digital Marketing Expert Kaled Miah as Senior Account Director

  4 years ago News

  

  Award winning independent marketing agency tmwi has appointed Kaled Miah as Senior Account Director as it gets set for further growth. Kaled joined at the start of November and has embedded swiftly into the agency’s key MG team. Most recently Client [...]

• VDX.tv Wins at the 2020 Effective Mobile Marketing Awards

  4 years ago News

  

  VDx.tv, a global advertising technology company, that delivers video-driven experiences across desktop, mobile and OTT, announced it has been recognised as winner at the Effective Mobile Marketing Awards in the Most Effective Integrated Campaign category, for its full video-driven experience [...]

• district m Ranks #4 on Deloitte Technology Fast 15

  4 years ago News

  

  district m, a Montreal-based leading advertising technology company, has ranked #4 on Deloitte’s Technology Fast 15™ Award. Deloitte’s Enterprise Fast 15™ leadership category recognizes Canadian technology companies with the fastest revenue-growth percentage over their last 4 years of operation. The [...]

• Peer39 Launches First Pre-Bid CTV Contextual Planning and Targeting Toolset

  4 years ago News

  

  Peer39, a global independent cookie-free data and intelligence company, today launched a cookie-free contextual planning and targeting tool set for connected TV (CTV) advertising. For the very first time, CTV buyers can now utilise Peer39’s contextual analysis to understand the [...]

• TheViewPoint Becomes VlogBox's CTV & Reporting Tech Partner

  4 years ago News

  

  TheViewPoint, an innovative video ad monetization platform for CTV/OTT publishers and broadcasters, announced a partnership with VlogBox, a global video content distribution and monetization platform, that helps content creators, distributors and resellers. Within this partnership, TheViewPoint brings in its ad [...]

• Nexta.io Launches AI-Driven Optimisation Engine NeOO

  4 years ago News

  

  Nexta.io, a sales activation platform for publishers and classifieds, today introduced NeOO, the Nexta Omnichannel Optimisation engine. This AI-driven engine helps advertisers to fully utilise Nexta’s spectrum of digital marketing solutions in an easy, automated and optimised manner. Key features of [...]

• Goldbach Germany Partners with Hivestack

  4 years ago News

  

  Leading global programmatic digital out of home (DOOH) ad tech company Hivestack, today announced a new partnership with Goldbach Germany. This partnership provides advertisers with premium inventory in Germany that leverages the Hivestack Supply-Side Platform (SSP) and Exchange. With this [...]