Video

• OpenX's Caleb Sotelo on Bringing Back Control & Visibility to Publishers

  8 years ago Trader Talk

  

  At ExchangeWire Live NYC on 22 March, Caleb Sotelo, director of labs and staff engineer at OpenX, took to the stage to deliver a keynote speech on how OpenX are looking to bring back control and visibility to publishers. If you [...]

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• GroupM NA CEO Brian Lesser Discusses the Evolving Media Agency Model

  8 years ago Trader Talk

  

  In a special edition of TraderTalk TV, ExchangeWire's CEO, Ciaran O'Kane interviews Brian Lesser, CEO North America of GroupM. Lesser will be opening ExchangeWire Live in New York City on 22 March, discussing how the agency model remains relevant in [...]

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• Horizon Media's Trevor Mengel Discusses Agency Models & the Future of TV Buying

  8 years ago Trader Talk

  

  In this special edition of TraderTalk TV, coming from New York, ExchangeWire CEO Ciaran O'Kane talks to Trevor Mengel, director, programmatic product - HX, Horizon Media about Horizon's agency proposition and the changing face of TV media buying. In this episode [...]

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• Cadreon's Erica Schmidt Discusses the Evolution of the Agency Model

  8 years ago Trader Talk

  

  In this special edition of TraderTalk TV, coming from New York, ExchangeWire CEO Ciaran O'Kane talks to Erica Schmidt, managing director, North America, Cadreon about the evolution of the agency model. This episode covers: - The Cadreon business model and their development [...]

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• ATS NYC 2016 - Is Programmatic Video Going to Change the Media Buying Landscape?

  8 years ago Event Videos

  

  At ATS New York on 3 November 2016 Matt Prohaska, CEO, Prohaska Consulting moderated a panel discussion about whether programmatic video is going to change the media buying landscape. Panellists Jim Daily, president, USA, Teads.tv and Jana Meron, VP of [...]

• ATS NYC 2016 - The Rise of The Data-driven Publisher

  8 years ago Event Videos

  

  At ATS New York on 3 November, ExchangeWire’s CEO, Ciaran O’Kane moderated a panel discussion on the topic of the rise of the data-driven publisher between Sara Livingston, VP, Digital Strategy, Turner, Mike Finnegan, VP, Programmatic & Product Innovation, Live Nation [...]

• ATS NYC 2016 - Can the Combination of Creative and Programmatic Yield Better Results for Marketers?

  8 years ago Event Videos

  

  At ATS New York on 3 November, ExchangeWire’s head of content, Lindsay Rowntree moderated a discussion between  Julian Baring, general manager – North America, Adform and Erica Schmidt, managing director, North America, Cadreon on the topic of creative and programmatic, asking whether [...]

• ATS NYC 2016 - Making Upper Funnel Metrics Work With Programmatic

  8 years ago Event Videos

  

  At ATS New York on 3 November, ExchangeWire’s CEO, Ciaran O’Kane moderated a panel between Dom Joseph, co-founder and CEO, Captify; Tyler Pietz, VP, programmatic, Cadreon; and Adam Heimlich, SVP programmatic, managing director of HX, Horizon Media on the topic [...]

• ATS NYC 2016 - Keynote & Fireside Chat: IPONWEB: First-Party Machine Learning in Programmatic

  8 years ago Event Videos

  

  At ATS New York 2016, Nathan Woodman, general manager, Demand Solutions, IPONWEB delivered a keynote speech on the topic of first-party machine learning in programmatic, with a request to the industry: can we create a framework for ‘Open Machine Learning’? In [...]

• ATS New York 2016 - M&A Fireside Chat with Joshua Wepman, GCA Savvian Advisors

  8 years ago Event Videos

  

  At ATS New York on 3 November, ExchangeWire’s CEO, Ciaran O’Kane sat down with Joshua Wepman, managing director, GCA Savvian Advisors to discuss the state of the ad tech M&A market in the US. In this fireside chat, hear from Wepman [...]