The pace of change in retail is continuing to gather relentless momentum. RetailTechNews spoke to John Zealley (pictured below), senior managing director and industry lead, consumer goods and services, Accenture, during FUTR2020 to outline some of the biggest changes in retail and what retailers [...]

A few years ago, the relationship (or lack thereof) between programmatic and creativity was one of the hot topics of digital advertising, as programmatic advertising started its steady rise. With recent, greater challenges having taken the fore, the creative-versus-programmatic debate [...]

The GDPR will require ad tech companies to make substantial changes to their tech and business models. The question being asked by Maciej Zawadziński (pictured below), CEO of Clearcode, is will they comply, or will they follow in the footsteps of [...]

RetailTechNews’ weekly roundup brings you up-to-date research findings from around the world. In this week’s edition: Always-On Sales Are Damaging Profits; Rift Between Brand Offerings & Consumer Desires; and Adopt AI or Die. Always-On Sales Are Damaging Profits Retailers should consider [...]

Most marketers know that pixel-based tracking faces increasing challenges as a measurement methodology. As some browsers implement third-party cookie management policies that impede or limit pixel-based tracking, and as more consumers periodically delete their cookies, there’s a growing and understandable [...]

Personalisation and customer experience have always been paramount in the luxury sector. However, with the shift to e-commerce affecting this space as much as any other, luxury brands are having to find a way to match their offline offerings in [...]

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: AU Marketers Unable to Deliver Cross-Channel Personalised CX; Data Breach Affected 1M Facebook Users in PH & [...]

This week, the spotlight remains on Alibaba and its deal to buy out all remaining shares it does not already own in Chinese online delivery platform, Ele.me. The transaction was estimated to place Ele.me's market value at USD$9.5bn (£6.86bn), according [...]

Digital innovation, a well-managed omnichannel offering, and an ability to understand the individual shopper should be at the heart of any digital-first strategy, writes Meyar Sheik, CEO and founder, Certona. For many retailers, this will require a dramatic cultural shift [...]

As an internet user, you’ve doubtless felt as though you were being followed from site to site, haunted by the ghosts of shopping carts past. Many people are uncomfortable with the idea of their data, and the invisible crumbs left [...]