Sheila Obeng-King
Articles by Sheila
Digest: Ocado & Publishers Team Up on Clean Room Data Targeting; Reddit & EU Step Up Age Checks in Online Safety Push
In today’s Digest, we discuss how Ocado and publishers have teamed up on clean room data targeting, Reddit and the EU are stepping up age checks in an online safety push, and how TikTok’s Indonesia shakeup could signal challenges ahead [...]
Digest: TripleLift Lays Off Staff Amid Cuts; xAI Seeks USD$200bn Valuation in Next Fundraise
In today’s Digest, we cover TripleLift laying off staff amid cuts, xAI seeking a $200bn valuation in its next fundraise, and Hearst taking over the Dallas Morning News after 140 years.
The Stack: Shifting Priorities and Mounting Pressures
This week, trust takes centre stage in business strategy, while marketers, tech giants, and newsrooms navigate growing pressures around regulation and AI. In today’s Madtech Daily, we discuss WPP appointing Cindy Rose as CEO, OpenAI entering browser market to challenge [...]
Digest: WPP Cuts Outlook After Client Losses; Trust Ranked Key Business Driver by IPA
In today’s Digest, we discuss WPP cutting outlook after client losses, Seedtag appointing Brian Gleason as CEO, and trust being ranked key business driver. WPP Cuts Outlook After Client Losses WPP has cut its full-year profit outlook following a sharp slowdown in [...]
Digest: Apple Appeals €500m EU App Store Fine; Threads Nears X in Daily App Users; Google AI Overviews Face Legal Challenges in UK and EU
In today’s Digest, we cover Apple appealing €500m EU app store fine, Threads nearing X in daily app users, and Google AI overviews facing legal challenges in UK and EU
Digest: Adalytics Reports YouTube Billing Advertisers for Ads on Pirated/Violent Content; Google's Hidden Search Terms Cost Advertisers Millions
In today’s Digest, we discuss how YouTube may be billing advertisers against violent and pirated content , Google’s hidden search terms costing advertisers millions, and Law360 staff pushing back on mandatory AI bias tools. Adalytics Reports YouTube Billing Advertisers for Ads [...]
Digest: Ad Industry Calls for Fossil Fuel Marketing Ban; Google Underestimates Carbon Emissions; AI Factchecking on X Sparks Conspiracy Concerns
In today’s Digest, we discuss the UK ad industry calling for a fossil fuel marketing ban and Google found to be underestimating its carbon emissions. We also cover AI factchecking on X sparking conspiracy concerns, and UK marketers citing creator relationship [...]
The Stack: Global Tech Reset
This week signals a shift in the trajectory of AI and digital media. In today’s MadTech Daily we discuss ChatGPT referrals failing to match drops from Search, Google’s new Search proposal to avoid an EU antitrust fine, and the IPA [...]
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