"Programmatic has democratised live sport": Q&A with John Matthews, Foxtel Media
Charlotte McEleny talks to Foxtel's Executive Director of Advanced Advertising about the power of programmatic for live sports, and the fine line between ad innovation and audience experience...
Shopee Surpasses Alibaba in International Sales; Amazon Searches for Entertainment Exec
In today's ExchangeWire news digest: Alibaba loses its top spot across international markets to Taiwan's Shopee; Amazon searches for a senior executive to lead its entertainment division; and Mediaocean purchases Imposium to expand its CTV offerings. Shopee overtakes Alibaba across international [...]
Alibaba Shuts Down Online Retail Platform Tmall; Tremor International to Buy Amobee for $239m
In today's ExchangeWire news digest: Chinese ecommerce giant Alibaba to shut down online platform Tmall; Tremor International purchases Amobee for USD$239m (£198.7m); and Amazon advances into the healthcare sector by purchasing One Medical. Alibaba to close Hong Kong’s Tmall Ecommerce behemoth Alibaba [...]













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