"Programmatic has democratised live sport": Q&A with John Matthews, Foxtel Media
Charlotte McEleny talks to Foxtel's Executive Director of Advanced Advertising about the power of programmatic for live sports, and the fine line between ad innovation and audience experience...
Meta Ventures into Virtual Currency with "Zuck Bucks"; Sky Mavis Raises $150m Following DeFi Hack
In today’s ExchangeWire news digest: Meta ventures into virtual currency with the development of "Zuck Bucks" and NFTs; Sky Mavis raises USD$150m (£114.7m) just weeks after losing USD$615m (£469m) to crypto hackers; and JD.com founder, Richard Liu, steps down as its chief executive. Meta explores [...]
Meta "Orchestrate" Campaign Against TikTok; Russian Hackers Set Their Eyes on NATO
In today's ExchangeWire news digest: Meta have hired an agency to allegedly sabotage rival TikTok according to The Washington Post; Russian government-backed hackers attempt to breach networks of NATO; and SoftBank's founder Masayoshi Son warns executives to slow down future investments. Meta hire [...]
Social Media Giants Sanction Russian Media; Google Launch 'Checks' for Mobile Developers
In today's ExchangeWire news digest: Facebook, Youtube, Twitter, and Google sanction Russia following Ukraine invasion; Google to launch 'Checks' for mobile app developers; and LinkedIn launch a new podcast network. Social media giants block Russian ads following Ukraine invasion Facebook and YouTube [...]













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