PressBox News

• Onetag Appoints Alexandra Balashoiu as Vice President of Product

  3 months ago News

  

  Onetag, the next-generation global exchange, curation platform, and creative intelligence company, has announced the appointment of Alexandra Balashoiu as vice president of product. Her appointment will strengthen Onetag's position as the new Value Exchange for the open internet, helping accelerate [...]

• Attekmi Introduces Keyword Support for the FreeWheel DSP Adapter

  3 months ago News

  

  Attekmi, an ad tech provider offering monetisation solutions, has recently introduced Keyword Support for the FreeWheel DSP Adapter to enable the system to prioritise values from incoming requests and use UI-configured inputs as a fallback when data is missing.  When enabled, [...]

• Mobupps Launches FIFA World Cup 2026 Growth Report for US & European Marketers

  3 months ago News

  

  Mobupps, in partnership with AppMagic, Singular, and Mobile Growth Association have announced the launch of Winning the Football Moment in US & Europe: The Ultimate Cross-Device Growth Playbook for Brand Apps During FIFA World Cup 2026, a comprehensive industry report [...]

• Relevant Digital Unveils Dynamic Placement Insertion to Boost Publisher Revenue

  3 months ago News

  

  Relevant Digital has launched Dynamic Placement Insertion, a new feature within Relevant Yield that automatically inserts additional ad placements within existing content environments. The feature helps publishers unlock new revenue opportunities without hardcoded ad placements or extensive development work. Using configurable [...]

• Experian & Alliance of Independent Agencies Launch Indie Intelligence Council 

  3 months ago News

  

  The Alliance of Independent Agencies has partnered with Experian to launch the Indie Intelligence Council, a new invite-only community designed to help independent marketing and advertising agencies navigate the evolving landscape of AI, data, identity, and marketing technology.  The Council  will [...]

• Global Launches Billboards by Global: The UK’s No.1 Billboard Network

  3 months ago News

  

  Global, the media and entertainment group, today (30 June 2026) announced the launch of Billboards by Global, built around the UK’s biggest 48-sheet footprint and combining scale, creativity, and data and measurement tools, to help advertisers unlock the full brand-building [...]

• Audion Appoints Ad Tech Award Winner Liora Fox as EMEA Director of Sales

  3 months ago News

  

  Audion, an AI-driven advertising platform specialising in digital audio, has appointed Liora Fox to the newly created role of director of sales for EMEA. Bringing on board the award winning 'rising star' is a strategic move for the company as [...]

• Nectar360 First UK Retail Media Network to Achieve IAB Europe Retail Media Certification

  3 months ago News

  

  IAB Europe, the leading European-level industry association for the digital advertising ecosystem, has announced that Nectar360, the retail media, loyalty, and insights business of the Sainsbury’s Group, has successfully achieved certification under its Retail Media Certification Programme, following an independent [...]

• Mobupps is Recognised as a Reddit Gold Certified Sales Partner

  3 months ago News

  

  Mobupps is proud to announce that it has been awarded Reddit Gold Certified Sales Partner, recognising the company’s expertise in leveraging Reddit’s advertising solutions to deliver impactful results for clients. This achievement highlights Mobupps’ commitment to excellence, innovation, and performance-driven advertising [...]

• Lenovo's FIFA World Cup Campaign Achieves 94% Brand Awareness Uplift with Seedtag's Neuro-Contextual Targeting

  3 months ago News

  

  Seedtag, the global Neuro-Contextual advertising company, today (29th June, 2026) announced the results of a UK brand campaign run in partnership with Lenovo, showing how Neuro-Contextual targeting significantly outperforms standard contextual approaches for enterprise advertisers.  The campaign set out to strengthen [...]