Sheila Obeng-King

Articles by Sheila

• Digest: EU Rolls Out AI Strategy; OpenAI Gives Content Owners More Control on Sora; Instagram Tests New Layout

  3 months ago News

  

  In today’s Digest, we discuss the EU rolling out an AI strategy to reduce foreign reliance, OpenAI giving content owners more control on Sora, and Instagram testing an iPad-style layout.

  Ad TechAISocial Media

• Digest: Dutch Court Orders Meta to Abandon Profiling; Spotify Joins Amazon DSP; NBCUniversal & YouTube TV Ink Deal Adding Peacock & Sports

  3 months ago News

  

  In today’s Digest, we discuss a Dutch court ordering Meta to provide the users of its platforms with timelines that don’t rely on profiling , Spotify joining Amazon DSP, and NBCUniversal and YouTube TV inking a deal to add Peacock [...]

  DSPMetaYouTube

• The Stack: Big Tech Moves

  3 months ago News

  

  This week brought big shifts in streaming, fresh AI experiments in commerce, major agency consolidation, and regulators keeping a close eye on ad tech. In today’s MadTech Daily, we cover the podcast industry being twice as large as previously thought, [...]

  Ad TechAICommerce MediaMedia

• Digest: Spotify CEO Exit Brings Dual Leadership; Epic Says Apple’s Install Changes Slash Drop-Offs; The Trade Desk Overhauls Digital Ad Data Marketplace

  3 months ago News

  

  In today’s Digest, we cover Spotify’s CEO exit bringing dual leadership, Epic saying Apple’s install changes slash drop-offs; and The Trade Desk overhauling its digital ad data marketplace.

  Ad TechAdvertisingleadership

• Digest: OpenAI Rolls Out Instant Checkout; $20bn Media Network Launched by Havas & Horizon; Google Settles Trump Ban for $24.5m

  3 months ago News

  

  In today’s Digest, we cover OpenAI rolling out instant checkout and Sora requiring a copyright opt-out. We also discuss Google settling the Trump Jan. 6 ban case for USD$24.5m and Havas and Horizon launching a USD$20bn media network

  AIcopyrightLegal

• Digest: Electronic Arts Closes Largest Buyout Ever; FTC Finalises Omnicom–IPG Order With Ad Rules; Anthropic to Triple Global Staff as AI Demand Surges 

  3 months ago News

  

  In today’s Digest, we cover a record-breaking deal closed by Electronic Arts, the FTC giving final approval to the Omnicom–IPG deal on the condition of certain ad rules as well as Anthropic tripling its global staff as AI demand surges.

  AcquisitionAd TechAI

• Digest: Meta Launches UK Ad-Free Subscription; Trump Signs TikTok Transfer to US Owners; OpenAI Plans In-House Ad Tech Build 

  3 months ago News

  

  In today’s Digest, we cover Meta launching a UK ad-free subscription, Trump ordering TikTok’s transfer to US owners, and OpenAI planning an in-house ad tech build.

  Ad BlockingAITikTok

• The Stack: Digital Growth Ahead

  3 months ago News

  

  This week saw growth in ad spend alongside rising regulatory action across ad tech and media...

  AcquisitionAd TechAI

• Digest: Novacap to Acquire IAS for $1.9bn; Microsoft Plans Publisher Content Marketplace; Canada Says TikTok Fails on Child Data Protection 

  3 months ago News

  

  In today’s Digest, we cover Novacap acquiring IAS for USD$1.9bn, Microsoft plotting an AI marketplace for publishers, and LinkedIn training AI on member profiles. We also discuss Canada saying TikTok fails on child data protection.  Novacap to Acquire IAS for USD$1.9bn Novacap, [...]

  AcquisitionPublisherRegulationTikTok

• Digest: Double-Digit Growth Ahead for Digital Ad spend; Alibaba Unveils Multimodal AI; eBay Moves to Buy Tise 

  3 months ago News

  

  In today’s Digest, we discuss double-digit growth ahead for digital ad spend, Alibaba unveiling a multimodal AI, and eBay moving to buy Tise. 

  AcquisitionAdvertisingAI