Latest Stories

• CMA Oppose Facebook Giphy Deal; Roblox Acquire Guilded

  5 years ago News

  

  In today's ExchangeWire news digest: the CMA have voiced opposition to Facebook's planned takeover of Giphy; Roblox have acquired the team behind gaming chat platform Guilded; and US gaming revenue hit $4.6bn in July.   CMA condemn Facebook Giphy acquisition The Competition and [...]

• Mailchimp Reportedly Mulling $10bn Sale; Element Raise $30bn

  5 years ago News

  

  In today's ExchangeWire news digest: Mailchimp are reportedly contemplating a sale that could value the email marketing giant at USD $10bn; Matrix protocol-based messaging app Element raise USD $30bn in a series B funding round; and Tencent Music have beaten [...]

• TV Streaming Usage Up 13%; Apiary Acquire Stake in MediaSense

  5 years ago News

  

  In today's ExchangeWire news digest: a study finds that streaming TV usage grew 13% in Q2; MediaSense receive a significant investment from Apiary; and the Polish parliament pass a new media ownership bill, putting Discovery's TVN channel at risk.   Global TV [...]

• Facebook Explore WhatsApp Ads; Tencent Sued by China Over WeChat Youth Mode

  5 years ago News

  

  In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce, from around the globe. In this edition: Facebook are reportedly exploring bringing ads to WhatsApp; Tencent are hit with legal action from the Chinese government [...]

• CMO Council Asia's Wendy McEwan on Shop Module, Amazon's GDPR Fine, and In-House Gaming

  5 years ago Podcast

  

  On this week’s episode of The MadTech Podcast, Wendy McEwan, CMO Council Asia Member and media and marketing veteran, joins ExchangeWire’s Lindsay Rowntree and Anne-Marie Sheedy to discuss the latest news in ad tech and martech. Together, they cover:   - Twitter are [...]

• US Propose Open App Market Act; VerSe Raise Over $450m

  5 years ago News

  

  In today's ExchangeWire news digest: the Open App Markets Act is proposed in the US; Josh and Dailyhunt parent-company VerSe Innovation have raise USD $450m in a series I round; and HotelPlanner and Reservations.com have agreed to merge and go [...]

• Untangling the Web: Q&A with Alkimi Exchange

  5 years ago News

  

  In this interview with ExchangeWire following the recent webcast discussing the future infrastructure of the ad tech industry, Alkimi Exchange's Neil Bruce (CCO); Adam Chorley (COO); and Ben Putley (CEO) discuss the benefits of pursuing a decentralised approach and how [...]

• Mobile Gaming to Reach $120bn in Value; Sweaty Betty Bought by Wolverine Worldwide

  5 years ago News

  

  In today's ExchangeWire news digest: research finds that the global gaming market is set to reach USD $120bn this year; Sweaty Betty have been acquired by US footwear maker Wolverine Worldwide; and rumours of a ByteDance IPO continue.   Mobile gaming market [...]

• Tencent Sued by China Over WeChat Youth Mode; Hootsuite Acquire Heyday

  5 years ago News

  

  In today's ExchangeWire news digest: Tencent are hit with legal action from the Chinese government over allegations that their WeChat messaging app fails to protect underage users; Hootsuite acquire Heyday for USD $48m; and InstaCarro raise USD $23m in a [...]

• Facebook Explore Putting Ads in WhatsApp; Loship Raise $12m

  5 years ago News

  

  In today's ExchangeWire news digest: Facebook are reportedly exploring bringing ads to WhatsApp; Vietnamese ecommerce delivery service Loship raise USD $12m in a pre-series C funding round; and Tumblr introduce a paid subscription option "Post+".   Facebook mull bringing ads to WhatsApp Facebook [...]