PressBox News
Locala Launches 'Omni Planner' to Help Marketers Navigate the ‘Phygital’ Maze
Locala, a global leader in omnichannel advertising solutions, announced the launch of Omni Planner in Singapore. This strategic advancement is designed to help marketers overcome the growing complexity of phygital consumer behaviour – where 70% of consumers now expect a [...]
GoWit One: The Unified AI Operating SystemSet to Revolutionise Commerce & Retail Media
GoWit, a global ad tech leader in omnichannel commerce and retail media, announced the launch of GoWit One, the unified AI operating system that brings automation, unification, and real-time intelligence into a single ad platform for agencies operating across multiple retailers, [...]
Adnami Accelerates European Growth With Benelux Expansion
Adnami, a leading attention-first ad tech company, is expanding its European footprint with the opening of a new office in Amsterdam, following strong growth in the Dutch market and the company’s continued international expansion. As part of this move, Adnami [...]
AdPlayer.Pro Expands Ad Format Suite with Interstitial Video Ads 2.0
AdPlayer.Pro, a global provider of digital video advertising technologies, has enriched its video ad format suite with the performance-driven Interstitial Video Ads 2.0. According to the company’s announcement, the full-screen, fully closable upon viewer action, Interstitial video format can deliver maximum [...]
Magenta Telekom and Readpeak Boost Awareness and Activations with Native Content-Driven Creatives
Magenta Telekom and Readpeak boost awareness and activations with native content-driven creatives, reaching people as they travel outside of the EU. Roaming charges whilst abroad are always a source of concern when visitors and holidaymakers are travelling outside of the EU. [...]
Content Ignite Launches Mobile SDK to Unify Web & In-App Advertising for Publishers
Content Ignite®, a monetisation and ad management platform for publishers, today (27th November, 2025) announced the launch of the Content Ignite® Mobile SDK, a new solution that enables high-performing, privacy-compliant advertising across iOS and Android apps. The Mobile SDK extends the [...]
Adform & Spotify Power Smarter Multiformat Media Buying With Local Expertise & Global Reach
Adform, the most powerful and safe media buying platform built for game changers, announces the next chapter in its partnership with Spotify, the world’s most popular audio streaming subscription service. The direct integration of Adform into the Spotify Ad Exchange [...]
Azerion Commits to Supporting Transparent & Responsible Political Advertising in Europe
Azerion, a leading European digital advertising platform, has adopted a framework of full transparency, compliance, and integrity when hosting political advertising. The move, which is in line with the European Union’s new legal requirements governing political advertising, underlines the company’s [...]
Proper Sports Media Invests in Pixels to Accelerate Creator Economy Solutions
Proper Sports Media, the sports division of Kipling House Investments, today (26th November, 2025) announces a strategic investment in and partnership with Pixels, a creator platform that deepens engagement with fans across TV, web and digital out-of-home. This investment will [...]
IAB Europe Releases New Study on the Adoption of Addressability & Measurement Solutions Across Europe
IAB Europe, the leading European-level industry association for the digital advertising industry, has today (26th November, 2025) released the first Pan-European Report on the Adoption of Addressability & Measurement Solutions, revealing how advertisers, agencies, publishers, and technology providers across Europe [...]
Follow ExchangeWire