Aimee Newell Tarín

Editor

Articles by Aimee

• Sam Altman reinstated at OpenAI; UK watchdog cracks down on cookies; Media Bill to maximise British media 

  2 years ago News

  

  On today’s ExchangeWire digest: Sam Altman reinstated at OpenAI; UK watchdog cracks down on cookies; Media Bill to maximise British media…  Sam Altman reinstated at OpenAI  Days after being fired by the OpenAI board, Sam Altman has been reinstated to his position [...]

  CookielessCookiesMedia

• X sues watchdog group Media Matters; Spotify skirts Android app store fees with secret Google deal; ITV launches new outcome measurement tool 

  2 years ago News

  

  In today’s ExchangeWire digest: X sues watchdog group Media Matters; Spotify skirts Android app store fees with secret Google deal; ITV launches new outcome measurement tool…  X sues watchdog group Media Matters  Following accounts reporting brands' ads on X appearing alongside extremist [...]

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• Microsoft hires former OpenAI CEO; AUS podcast ad spend up 88%; Meta disbands Responsible AI team 

  2 years ago News

  

  On today’s ExchangeWire digest: Microsoft hires Sam Altman, former OpenAI CEO; AUS podcast ad spend up 88%; Meta disbands Responsible AI team.  Microsoft hires Sam Altman, former OpenAI CEO  At the end of last week, Sam Altman, former CEO of OpenAI was [...]

  AIDisplayPodcast

• The Guardian launches cookie-free ad solution; Apple & Disney among companies to suspend ads on X; Tesco trials scan-free checkouts 

  2 years ago News

  

  In today’s ExchangeWire digest: The Guardian launches new cookie-free ad solution; Apple and Disney among companies to suspend ads on X; Tesco trials scan-free checkouts  The Guardian launches new cookie-free ad solution  At its Upfronts presentation last week, UK newspaper The Guardian [...]

  CookielessCookiesPost-Cookie

• Meta challenges EU’s digital rules; YouTube cracking down on AI-generated videos; Nepal to ban TikTok

  2 years ago News

  

  This week: Meta challenges EU’s digital rules; YouTube cracking down on AI-generated videos; Nepal to ban TikTok This week has been a big one in terms of crackdowns and their defiances. YouTube announced a crackdown on the use of AI-generated videos [...]

  AIMetaTikTokYouTube

• Meta challenges EU’s digital rules; Microsoft unveils custom AI chips; Amazon to sell products directly through Snapchat ads 

  2 years ago News

  

  In today’s ExchangeWire digest, Meta challenges EU’s digital rules; Microsoft unveils custom AI chips; Amazon to sell products directly through Snapchat ads  Meta challenges EU’s digital rules  Meta is the first company to publicly challenge the EU’s Digital Markets Act. Within the [...]

  EUMetaSnapchat

• Google sends 36% of Safari ad revenue to Apple; Nepal to ban TikTok; YouTube cracking down on AI-generated videos 

  2 years ago News

  

  In today’s ExchangeWire digest: Google sends 36% of Safari ad revenue to Apple; Nepal to ban TikTok; YouTube cracking down on AI-generated videos…  Google sends 36% of Safari ad revenue to Apple  According to an expert testifying on behalf of Google, the [...]

  GoogleTikTokYouTube

• Crypto scams surge 23%; OpenAI seeks further Microsoft investment; Staff return to tills at Booths supermarket 

  2 years ago News

  

  In today’s ExchangeWire digest: Crypto scams surge 23% in 2023; OpenAI seeks further Microsoft investment; Staff return to tills at Booths supermarket.  Crypto scams surge 23%   According to Lloyds Bank, crypto investment scams among their customers have risen by 23%. The [...]

  Display

• How the attention challenge is evolving: Insights from Sharethrough’s Richard Ottoy

  2 years ago News

  

  Richard Ottoy, general manager EMEA at Sharethrough, explores how the attention challenge is evolving, touching on which ads capture consumers' attention best and which metrics are currently available to measure it, as well as industry developments surrounding attention. How has [...]

  Attention

• Social platforms told to stop suggesting children as friends; ChatGPT to power new Snapchat lens; Consumers now able to order Amazon Fresh without Prime

  2 years ago News

  

  On Today’s ExchangeWire digest: Social platforms told to stop suggesting children as friends; ChatGPT to power new Snapchat lens; Consumers now able to order Amazon Fresh without Prime… Social platforms told to stop suggesting children as friends  In accordance with the Online [...]

  AIAmazonSnapchat