Video
GDPR – 5 Ways to Save your Business
At ATS London 2017, Rosemary Smith, director, Opt-4 delivered a presentation on the impending impact the GDPR will have on the advertising industry. She then sat down with a series of industry experts, to discuss how they are preparing for [...]
ExchangeWire Research: Maximising the Value of Mobile Data
At ATS London 2017, ExchangeWire sat down with Ian James, GM international, Verve to discuss the value of mobile location data and how its benefits can be leveraged across the industry. The full findings of the research report can be downloaded [...]
The Great Service Layer Debate: Consultancies & Agencies
At ATS London 2017, ExchangeWire hosted a discussion between industry experts about the future of the agency model, and how consultancies are disrupting the service layer. Moderator: – Lindsay Rowntree, Head of Content, ExchangeWire Panellists: – Anthony Rhind, Chief Operating Officer, Beamly – Wayne Blodwell, [...]
Road to ATS Paris: Reworld Media's Jeremy Parola Discusses French Programmatic Trends
In 'Road to ATS Paris', a series of interviews charting programmatic trends in the French advertising industry, Michel Juvillier, CEO, Juvillier Conseil interviews a number of experts from agencies and publishers, to bring a flavour of the key topics that [...]
Making Transparency Work for the Whole Ad Ecosystem
At ATS London 2017, industry experts discussed the hot topic of transparency, and how it can work across the entire supply chain. Moderator: – Lindsay Rowntree, Head of Content, ExchangeWire Panellists: – Hamish Nicklin, Chief Revenue Officer, Guardian – Tim Hussain, Head of Digital, Ebiquity – [...]
BidSwitch Research: Experts Discuss the Future of Deal ID-Based Trading
ExchangeWire recently published a research report, in association with BidSwitch, aiming to understand whether the deal ID is the future of programmatic trading. To mark the launch, BidSwitch hosted an event, to uncover and discuss some of the key findings [...]
ATS Singapore 2017: The Rise of Programmatic TV
Moderator: – Ciaran O’Kane, Founder & CEO, ExchangeWire Panellists: – Mark Brandon, Chief Data Officer, MCN – Thomas Bremond, MD, FreeWheel International – Christopher Blok, Country Manager Australia & New Zealand, SpotX – Kenneth Chow, Commercial Director, SEA, Adobe
ATS Singapore: The State of Programmatic in China
Moderator: – Eileen Yu, Editor, APAC, ExchangeWire Panellists: – Yean Cheong, Head of Programmatic APAC, Cadreon – Albert Sim, VP of Miaozhen System, Miaozhen China – Liu Xi, Founder, FOMO Digital – Lars Bjørge, Chief Digital Officer, PHD Greater China
ATS London 2017: What Tech Strategy Will Win Out On the Buy Side
At ATS London 2017, ad tech industry experts came together to discuss the future of buy-side technology and how the buy side can strategise technology adoption. Moderator: – Matt Prohaska, CEO and Principal, Prohaska Consulting Panellists: – Ari Paparo, CEO, Beeswax – Jay Stevens, Chief Revenue Officer, [...]
ExchangeWire's Hugh Williams Presents Findings on BidSwitch Research: Demystifying Deal ID
ExchangeWire recently published a research report, in association with BidSwitch, aiming to understand whether the deal ID is the future of programmatic trading. To mark the launch, BidSwitch hosted an event, to uncover and discuss some of the key findings [...]
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