Aimee Newell Tarín

Editor

Articles by Aimee

• Paramount Faces Ad Targeting Lawsuit; Amazon Prime Introduces AI-Powered Recaps; Snapchat Expands Retail Gift Cards 

  9 months ago News

  

  News in brief: Paramount Faces Ad Targeting Lawsuit; Amazon Prime Introduces AI-Powered Recaps; Snapchat Expands Retail Gift Cards  Paramount Faces Ad Targeting Lawsuit Paramount has been hit with a class action lawsuit over allegedly tracking their subscribers’ viewing history and sharing with [...]

  AmazonLawsuitRetailVideo

• Sky Faces Bill for Underpaying Ad Partners; Meta Digital Ad Growth Slows 

  9 months ago News

  

  News in brief: Sky Faces Bill for Underpaying Ad Partners; Meta Digital Ad Growth Slows; Gov Funding for UK Creative Industries Confirmed  Sky Faces Bill for Underpaying Ad Partners Sky is facing a bill of hundreds of millions of pounds following a [...]

  AdvertisingDigitalMeta

• The Stack: Troubles Continue for Google; UK Ad Spend Soars 

  9 months ago News

  

  Today on The Stack: Troubles Continue for Google; UK Ad Spend Soars; Today’s MadTech Daily Troubled times continue for Google as a French court ordered the tech titan to pay Equativ a sum of €26.5m over its anti-competitive practices in online [...]

  Ad SpendGoogle

• IAB Tech Lab Releases Privacy Guidelines for Public Comment; UK Ad Spend Hits £10bn in Q2 2024 

  9 months ago News

  

  News in brief: IAB Tech Lab Releases Privacy Guidelines for Public Comment; UK Ad Spend Hits £10bn in Q2 2024; US Ad Spend Continues to Climb IAB Tech Lab Releases Privacy Guidelines for Public Comment  In order to support the industry’s adoption [...]

  Ad SpendPrivacyUKUS

• Microsoft Accuses Google; AI Search Engine by Meta On The Cards; IAB Europe’s Retail Media Certification Programme Begins Beta Phase 

  9 months ago News

  

  News in brief: Microsoft Accuses Google; AI Search Engine by Meta On The Cards; IAB Europe’s Retail Media Certification Programme Begins Beta Phase  Microsoft Accuses Google  In the latest of battles among big tech, Microsoft has accused Google of running ‘shadow campaigns’ [...]

  Big TechGoogleRetail Media

• YouTube Expands Shopping Affiliate Programme to India; Meta to Use Reuters Content for AI Chatbot 

  9 months ago News

  

  News in brief: YouTube Expands Shopping Affiliate Programme to India; Meta to Use Reuters Content for AI Chatbot; Microsoft Expected to Report Slowest Quarterly Revenue Growth in a Year  YouTube Expands Shopping Affiliate Programme to India  Expanding the reach of its existing [...]

  AIPublisherYouTube

• Reflections from The Wires Winner 2023: Karen Eccles on New Opportunities and Safeguarding Quality Journalism

  10 months ago News

  

  Karen Eccles, chief commercial officer at The Telegraph and last year's winner of ExchangeWire's prestigious Ad Tech Personality of the Year award, reflects on 2024 so far. Looking ahead to 2025, she shares what she's most looking forward to as [...]

  AwardsPublisherThe Wires

• PayPal Launches Ad Business; Meta Expands Ad Placement Controls and Brings AI Chatbot to UK; Privacy Certification for Ad Tech In The Works

  10 months ago News

  

  Today’s news: PayPal Launches Ad Business; Meta Expands Ad Placement Controls and Brings AI Chatbot to UK; Privacy Certification for Ad Tech In The Works PayPal has launched an ad business, PayPal Ads, which will allow advertisers to tap into their [...]

  Ad NetworkAdvertiserAIFacebookMetaPrivacy

• Google’s Latest Trials and Tribulations; Amazon Strikes Deals in UK and India 

  10 months ago News

  

  This week on The Stack: Google’s Latest Trials and Tribulations; Amazon Strikes Deals in UK and India; Today's MadTech Daily Another week passes with Google in the spotlight. The latest to come from the case regarding its search engine monopoly is [...]

  AmazonGoogleLegal

• US Threatens Google Breakup and Sues TikTok; Connatix and JW Player Merge; WPP Partners with Roblox

  10 months ago News

  

  Today’s news: DOJ Threatens Google Breakup; US States Sue TikTok; Connatix and JW Player Merge; WPP Partners with Roblox For some time now, the ad tech industry has been predicting a breakup of Google’s tech empire. Now – following the August [...]

  GamingGoogleLegalSocial MediaTikTok