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Road to ATS Paris: Yannick Ichane Discusses NRJ Group's Programmatic Strategy
In ‘Road to ATS Paris’, a series of interviews charting programmatic trends in the French advertising industry, Michel Juvillier, CEO, Juvillier Conseil interviews a number of experts from agencies and publishers, to bring a flavour of the key topics that will [...]
adsquare's Tom Laband Discusses Data Alliances
In the latest episode of TraderTalk TV, ExchangeWire CEO, Ciaran O'Kane speaks with Tom Laband, co-founder & CEO, adsquare about the data ecosystem and the importance of data alliances. Laband discusses: - How an advertiser would work with adsquare's data exchange and how [...]
Road to ATS Paris: Philippe Framezelle, Adverline Discusses Programmatic Trends for Publishers
In ‘Road to ATS Paris’, a series of interviews charting programmatic trends in the French advertising industry, Michel Juvillier, CEO, Juvillier Conseil interviews a number of experts from agencies and publishers, to bring a flavour of the key topics that will [...]
Road to ATS Paris: SeLoger La Régie's Director, Bastien Galibert on the Future of the Publisher
In ‘Road to ATS Paris’, a series of interviews charting programmatic trends in the French advertising industry, Michel Juvillier, CEO, Juvillier Conseil interviews a number of experts from agencies and publishers, to bring a flavour of the key topics that will [...]
It's Not for Everyone: Beeswax's Ari Paparo Discusses Programmatic In-Housing
In this episode of TraderTalk TV, ExchangeWire CEO, Ciaran O'Kane, discusses with Ari Paparo, CEO, Beeswax, whether marketers should consider in-housing their programmatic advertising. Paparo discusses the following considerations, focusing on three key tenets of potential investment for brands looking to [...]
Road to ATS Paris: Paul Caucheteux, Prisma Discusses 2018 Publishing Trends in France
In ‘Road to ATS Paris’, a series of interviews charting programmatic trends in the French advertising industry, Michel Juvillier, CEO, Juvillier Conseil interviews a number of experts from agencies and publishers, to bring a flavour of the key topics that will [...]
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