ExchangeWire PressBox
Articles by ExchangeWire
RAAS LAB Accelerates Business Growth With Appointment of Krane Jeffery as VP of Commercial
RAAS LAB, the platform delivering real-time relevance and meaningful results for advertisers, today (12th January, 2025) announces the appointment of Krane Jeffery as VP of commercial. Bringing a wealth of knowledge and experience from across the advertising and media ecosystem, [...]
EXTE Becomes the First Partner in Europe to Integrate The Trade Desk’s Price Discovery & Provisioning (PDP) API
EXTE has become the first partner in Europe to integrate The Trade Desk’s Price Discovery and Provisioning (PDP) API, a development that marks a turning point in the way programmatic deals are managed. This integration places the company at the forefront [...]
goTom Strengthens Team With Key Hires in Commercial Development & Product Management
goTom continues its strategic growth trajectory in 2026, investing in expertise, international expansion and product innovation to further consolidate its position as a leading European SaaS platform for digital ad sales management. Today (12th January, 2025), the company welcomes three new [...]
VIOOH Partners With Dolphin to Reach Consumers at Key Touchpoints Across Grocery, Retail & Transit
Today, (8th January, 2026) VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a strategic partnership with Dolphin OOH to further expand access to premium DOOH inventory across the United States. The partnership delivers access to over 5,000 digital [...]
Adelaide Joins Index Marketplaces, Bringing Attention-Based Media Quality to Sell-Side Curation
Adelaide, the leader in attention-based media quality measurement and activation, is now available in Index Marketplaces, expanding access to Adelaide’s AU metric within sell-side curation workflows and enabling buyers and curators to evaluate and package media quality at scale. Index [...]
Audion Strengthens European Footprint; Appoints Ina Börner as Head of Sales & Market Growth, DACH
Audion, a leading European digital audio player with established operations in France, Italy, the United Kingdom, Belgium, and the Netherlands, has appointed Ina Börner to the newly-created position of head of sales & market growth DACH as it continues its [...]
OpenX Unveils OpenXBuild: A New Software Suite for Building Better Advertising Solutions
OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today (6th January, 2026) announced the launch of OpenXBuild, a software suite that gives advertisers unprecedented real-time control over ad performance, reach, and insights. Designed for brand and agency [...]
PubMatic Launches AgenticOS, the Operating System for Agent-to-Agent Advertising
PubMatic, the leading AI-powered ad tech company delivering digital advertising performance, announced the launch of PubMatic AgenticOS, an operating system designed to orchestrate autonomous, agent-to-agent advertising execution across premium digital environments. AgenticOS provides a system-level layer that allows agents to plan, [...]
GeoEdge Partners with Carty to Power Safe, High-Quality Global Retail Advertising
GeoEdge, the global leader in malvertising protection, is proud to announce a strategic partnership with Carty, a next-generation DSP built to power global e-commerce growth. As Carty expands across the programmatic marketplace, integrating GeoEdge’s ad quality and malvertising protection technology ensures [...]
Thrad Launches $500k Monetisation Fund to Establish Advertising as the Primary Monetisation Engine for the AI Ecosystem
Thrad, the AI-native advertising infrastructure provider, has announced the launch of the USD$500,000 (£370,000) Thrad Monetisation Fund. The initiative aims to solve a critical bottleneck in the current market: the lack of scalable revenue models for conversational AI products. As AI [...]














Follow ExchangeWire