ExchangeWire PressBox
Articles by ExchangeWire
Adform Promotes Dovilė Buinickaitė to SVP, People & Culture, to Strengthen Organisational Capability
Adform, the powerful and safe media buying platform built for game changers, announces the promotion of Dovilė Buinickaitė to senior vice president, people & culture. In her new role, Buinickaitė will lead the company’s global people strategy across all markets, [...]
Thrad CEO Andrea Tortella Launches Children’s Book "Mark Loves Marketing" to Inspire the Next Generation of Marketers
Andrea Tortella, CEO and co-founder of Thrad, the advertising infrastructure enabling paid ads in LLMs, has announced the publication of Mark Loves Marketing: How to Share Big Ideas for Young Minds, a children’s book. Aimed at young readers, the book [...]
Seedtag Welcomes Brendan McCarthy as Chief Marketing & Communications Officer
Seedtag, the global Neuro-Contextual advertising company, announced today (3rd March, 2026) the appointment of Brendan McCarthy as chief marketing & communications officer. McCarthy will oversee Seedtag’s global marketing and communications strategy, supporting the company’s rapid international expansion while driving the [...]
FirstPartyCapital Announces Corporate Innovation Model to Facilitate Strategic Investment in Ad Tech
FirstPartyCapital has announced the launch of a new corporate innovation model.
Adnami nomme Frédéric Layer au poste de Directeur Général France pour piloter sa stratégie de croissance
Expert reconnu de l'écosystème ad tech, Frédéric Layer intègre Adnami pour orchestrer une nouvelle phase de développement stratégique. Fort d’un parcours de plus de vingt ans en agences, éditeurs et plateformes technologiques au niveau international, il a fait de la transformation [...]
Taboola Names Krishan Bhatia as Chief Business Officer; Amazon Ads & NBCUniversal Veteran to Lead Global Sales & Partnerships
Taboola announced the expansion of its leadership team with the hiring of Krishan Bhatia as chief business officer. Bhatia will lead global sales and partnerships for Taboola, with a focus on driving revenue growth across Taboola’s entire product portfolio, which includes its Realize performance [...]
Onetag Acquires Aryel to Create the New Value Exchange for Programmatic Advertising
Onetag, the global exchange and smart curation platform, today (2nd March, 2026) announced the acquisition of Aryel, the Italian ad tech company specialising in immersive and interactive advertising experiences. This strategic move brings together a unique intersection of premium inventory, immersive creative [...]
Matt Weston Outpaces Teammates as Britain’s Most-Read-About 2026 Winter Olympian
Winter Olympics double-gold medalist Matt Weston has won significantly more readership attention than his fellow Team GB athletes, according to Taboola. Data from Taboola Newsroom, which captures readership behaviour from across the platform’s national publisher network, shows that articles about Weston [...]
Mortar AI & DAIVID Partner to Integrate Creative Effectiveness into MMM
Mortar AI, the marketing intelligence platform for modern marketers, has partnered with creative data provider DAIVID to integrate creative effectiveness into its Marketing Mix Model (MMM), unifying all key campaign metrics within a single platform. Creative quality is consistently proven to [...]
Shinka Strengthens Industry Positioning by Joining the World Out of Home Organisation as a New Member
Shinka has officially signed up to become a member of the World Out of Home Organisation (WOO), the leading global association for the out-of-home (OOH) advertising industry. This membership marks a significant milestone in Shinka’s continued commitment to innovation, collaboration, [...]














Follow ExchangeWire