ExchangeWire PressBox

Articles by ExchangeWire
Nemlig.com Transforms Their Retail Media Tech Stack with Nexta Ad Manager
Nemlig.com, Denmark’s leading online grocery retailer, just announced a retail media tech stack upgrade from Citrus Ads to a solution combining Adform with Nexta Ad Manager's self-service capabilities. Adform provides the technology for scalable ad delivery, while Nexta Ad Manager alleviates [...]
PubMatic & Adelaide Unveil First-to-Market Integration to Reinvent Attention-Based Media Quality Targeting
Adelaide, the leader in attention-based media quality measurement, and PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, have announced a first-to-market integration that transforms how advertisers apply media quality filters to their campaigns. Previously, incorporating media [...]
Axis & TriCoast Join Forces to Boost CTV Advertising
Axis, a global programmatic platform, is thrilled to announce a strategic partnership with TriCoast, a leader in connected TV (CTV) ad monetisation. This collaboration is designed to enhance CTV supply opportunities for publishers and advertisers, ensuring premium ad placements and [...]
ABC Bourse Reports a 10% Increase in Programmatic Revenues with Opti Digital's Solution
Opti Digital, a premium advertising monetisation platform, has announced today (December 11th, 2025) a strategic partnership with ABC Bourse, one of the leading financial information platforms in France. Undergoing rapid international expansion, the ad tech company continues to win over French [...]
Amplified Intelligence Appoints Anneliese Urquhart as CEO
Amplified Intelligence, the most trusted source for accurate attention measurement, today (December 10th, 2024) announces the appointment of Anneliese Urquhart as chief executive officer (CEO). In a planned leadership transition, Urquhart will take the reins from Karen Nelson-Field, the visionary founder [...]
Taboola Signs New Content Recommendations Deal with Future, Extending Partnership into 12th Year
Taboola, a global leader in powering recommendations for the open web, today (December 11th, 2025) announced the renewal of its long-standing partnership with Future, a global multi-platform media company and leading digital publisher of specialist media. The new agreement takes [...]
DoubleVerify Launches Industry-Leading GenAI Protection
DoubleVerify (DV), the leading software platform for digital media measurement, data, and analytics, announced the launch of its Generative Artificial Intelligence (GenAI) Website Avoidance & Detection solution. This innovative offering helps advertisers navigate the risks posed by low-quality, AI-generated content [...]
adWMG & Azerion Enhanced Games Revenue Applying Cross-Device Targeting
adWMG is a part of global WMG International - a focused monetisation and promotion platform focusing on providing professional advertising services for console game developers/publishers and monetising web, CTV, and mobile applications by connecting to them directly or through the [...]
Attekmi Recognised for Superior Customer Service in Ad Tech with Top Industry Awards
Attekmi (former SmartHub) was recognised for outstanding customer support with top industry awards, including accolades from ExchangeWire and Titan Awards. In 2024, the Attekmi team became the winner in the Best Client Services Team nomination from ExchangeWire and was selected by [...]
Follow ExchangeWire