Sheila Obeng-King
Articles by Sheila
The Stack: Billions on the Line
This week, corporate shake-ups and shifting consumer behaviour dominated the advertising and media landscape, with Big Tech facing mounting scrutiny. In today’s MadTech Daily, we look at The Trade Desk’s leaked deck revealing its agentic AI plans, Nine cutting the [...]
Digest: Meta Agrees to $18bn Teen Safety Settlement; X Revamps Creator Pay With New Rewards Programme
In today’s Digest, we discuss Meta agreeing to pay up to USD$18bn (£13.5bn) and restrict teen access under a sweeping state settlement, X revamping its creator pay with a new rewards program, and MiniMax posting a 283% revenue surge, though [...]
Digest: Amazon Sued Over AI Training on Twitch Videos; UK Digital Infrastructure Investment Hits Dot-Com Era Levels
In today’s Digest, we discuss Amazon being sued over its use of Twitch streamers’ videos to train AI models, UK digital infrastructure investment reaching dot-com era levels amid the AI data center boom, and Shein preparing to debut in Hong [...]
The Stack: The AdTech Shakeup
This week, AI continued to reshape advertising, search and consumer technology, while regulators and industry players pushed to redefine the rules of the digital ecosystem. In today we cover Ex-WPP Executive Claiming Sony probe uncovered $350m in client rebates
Digest: OpenAI Expands ChatGPT Ads Pilot to 31 European Markets; Apple's Latest Spyware Alert
In today’s Digest, we cover OpenAI expanding its ChatGPT ads pilot to 31 European markets, Apple’s latest spyware alert wave appearing to be its largest yet, according to a digital rights group, and Taboola striking an exclusive programmatic display deal [...]
Digest: Apple to Overhaul App Tracking Consent Rules; France's Court Blocks Under-15 Social Media Ban
In today’s Digest, we discuss Apple overhauling app tracking consent rules following a German antitrust probe, France’s top court blocking an under-15 social media ban in a setback to Macron, and Alibaba offloading its gaming unit Lingxi Games to Trustar [...]
Digest: Apple Trains Its own AI Model For China; Walmart Connect Adds Negative Keyword Controls For Sponsored Ads
In today’s Digest, we cover Apple training its own AI model for China with Alibaba’s help, Walmart Connect adding negative keyword controls for sponsored ads, and Audigent’s brand disappearing as Experian absorbs it into its marketing services division.
The Stack: The Great Digital Rewiring
This week, the advertising and media landscape saw major consolidation, growing regulatory pressure and a continued shift towards AI-powered commerce and content. In today’s MadTech Daily, we discuss investors betting on a USD$2tn (£1.50tn) IPO valuation for Anthropic and Tencent’s [...]
Follow ExchangeWire