Sheila Obeng-King

Articles by Sheila

• The Stack: AI Meets Reality

  3 days ago News

  

  This week, the AI boom collided with commercial and regulatory realities, as major platforms doubled down on AI-powered experiences. In today’s MadTech Daily, we cover Uber and Delivery Hero joining forces, Stripe and Advent launching a USD$53bn bid for PayPal, [...]

  Ad SpendAdvertisingAIPublisher

• Digest: Publisher Ad Supply Drops 40%; Spotify Tests AI Chatbot for Premium Users

  4 days ago News

  

  In today’s Digest, we cover publisher ad supply plunging by as much as 40% as AI search erodes web traffic, Spotify testing a conversational AI chatbot for Premium subscribers, and Shein and DeepSeek advancing their IPO plans.

  Ad SpendAdvertisingAIOpen WebPublisher

• Digest: OpenAI Ads Set to Miss Forecast by 90%; Disney+ Weighs Free Ad-Supported Tier 

  5 days ago News

  

  In today’s MadTech Daily, we discuss OpenAI’s ad business targets, Disney considering and ad-supported free tier, and much more…

  AdvertisingAIbusiness growthDisplayOpenAI

• Digest: Apple Sues OpenAI Over Trade Secrets; Microsoft Partners With Nine For Copilot  

  6 days ago News

  

  In today’s Digest, we look at Apple suing OpenAI over alleged trade secret theft involving former employees, Microsoft striking a deal with Nine to feature its journalism in Copilot AI results, and Integral Ad Science appointing Lidiane Jones as its [...]

  AIAppleOpenAIPublisher

• Digest: EU Says Meta Failed to Protect Users; Google Adds AI Labels to Search & YouTube Ads

  7 days ago News

  

  In today’s Digest, we cover Brussels ramping up pressure on Meta over its alleged "addictive" platform design, Google expanding AI disclosure rules across Search, YouTube, and Discover ads, and more...

  AdvertisingAIEUMetaSearchYouTube

• The Stack: AI Reshapes Media

  1 week ago News

  

  This week, AI continued to reshape media, advertising and streaming, while major leadership changes and industry deals signalled the next phase of competition across the digital landscape.

  AdvertisingAIContentStreamingYouTube

• Digest: Netflix Expands Short-Form Video; YouTube Tops UK Podcast Market; OpenAI launches GPT-Live-1 

  2 weeks ago News

  

  In today’s Digest, we cover Netflix expanding its short-form video offering through publisher content deals, YouTube becoming the UK's leading podcast platform, and OpenAI launching the GPT-Live-1 voice model for ChatGPT.

  AIOpenAIPodcastVideo

• Digest: Vista-Backed Bid Targets Criteo; LiveRamp Launches Netflix Brand Campaign

  2 weeks ago News

  

  In today’s Digest, we look at Vista and Quinti making a takeover bid for Criteo, LiveRamp launching its first brand campaign following its Publicis deal, and Outvertising searching for a new CEO after Chris Dunne steps down.

  AdvertisingAISecurityTargeting

• Digest: ITV & Sky Strike $2.1bn TV Deal; Uber Stalls Europe Delivery Push

  2 weeks ago News

  

  In today’s Digest, we discuss Sky agreeing to a £1.6bn deal to acquire ITV’s broadcast and streaming business, Uber pausing its European Eats expansion amid its pursuit of Delivery Hero, and Alibaba Cloud capturing 40.1% of China’s AI cloud market.

  AIAlibabaStreamingTV

• Digest: Meta Names New CMO & First Chief Data Officer; Australia Sues Amazon

  2 weeks ago News

  

  In today’s MadTech Daily, we cover Meta naming a new CMO and its first-ever Chief Data Officer; Australia suing Amazon over Prime Video ads; and OpenAI expanding hiring to develop new AI advertising formats. 

  AdvertisingAIAmazonOpenAI