Hugh Williams

Editor, DTCDaily

Hugh Williams joined ExchangeWire in July 2016 as senior data analyst. He works on the ExchangeWire Research product, which was launched in 2014. Hugh helps oversee all research projects, from survey design to data analysis, and is the author of ExchangeWire’s Now & Next feature. He holds a Bachelor’s degree in History and Business from the University of Newcastle.

Articles by Hugh

• Twitter Warns of Financial Struggles; Viu Partners with Singaporean and Thai Broadcasters

  5 years ago News

  

  In today’s edition of the ExchangeWire Daily Digest: Twitter warns of financial struggles; Viu partners with Singaporean and Thai broadcasters; and Ooh Media requests voluntary suspension.  Twitter warns of financial struggles Twitter warned its financial performance would fall short this quarter as [...]

  EarningsOTTTwitter / X

• GSG Acquires iGraal; ITV Cancels 2019 Dividend and Abandons Revenue Outlook

  5 years ago News

  

  In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in this edition: GSG acquires iGraal; ITV cancels 2019 dividend and abandons revenue outlook; and Simpli.fi bolsters OTT and CTV offering.  GSG [...]

  M&ATV

• Disney+ India Launch Postponed; eMarketer Lowers Global Ad Spend Forecast

  5 years ago News

  

  In today’s edition of the ExchangeWire Daily Digest: Disney+ India launch postponed; eMarketer lowers global ad spend forecast; and Netflix to reduce European video quality.  Disney+ India launch postponed  Disney said on Friday that it is postponing the launch of its eponymous [...]

  Ad SpendAPACNetflix

• Disney Looks to Sell TrueX; S4 Capital Sees Strong Organic Growth in First Year

  5 years ago News

  

  In today’s edition of the ExchangeWire Daily Digest: Disney looks to sell TrueX; S4 Capital sees strong organic growth in first year; and The Trade Desk & TikTok join forces.  Disney looks to sell TrueX Walt Disney is looking to sell TrueX, [...]

  EarningsM&A

• Fox to Buy Tubi TV; VideoAmp Acquires Conversion Login

  5 years ago News

  

  In today’s edition of the ExchangeWire Daily Digest: Fox to buy Tubi TV; VideoAmp acquires Conversion Login; and AnyMind announces full acquisition of POKKT.  Fox to buy Tubi TV Fox has reached an agreement to purchase Tubi TV for USD$440m in cash. [...]

  M&A

• Fatherly Gets Scooped Up by Some Spider Studios; Lee Enterprises Completes Acquisition of Berkshire Hathaway Newspaper Operations

  5 years ago News

  

  In today’s edition of the ExchangeWire Daily Digest: Fatherly Gets Scooped Up by Some Spider Studios; Lee Enterprises completes acquisition of Berkshire Hathaway newspaper operations; and Adyoulike finds 20% decline in homepage targeting month-on-month. Fatherly Gets Scooped Up by Some Spider [...]

  M&A

• Driving Success for Independent Ad Tech: Q&A with Amobee

  6 years ago News

  

  Independent ad tech is in the midst of an unprecedented time of both opportunity and challenge. While GAFA continue to take the lion's share of the market, there is undoubtedly a chance for the 20% to stamp their authority and [...]

  Ad TechFacebookGDPRGoogle

• Harnessing the Data Sets of DTCs: Q&A with Velocidi

  6 years ago News

  

  If first-party data is currency, then direct-to-consumer brands are living like kings. However, having access to all this valuable data, and harnessing it effectively, are two different things. In this Q&A, Paulo Cunha, CEO, Velocidi, talks about how his business [...]

  DataDTCE-CommerceTechnology

• How DTC Retail Brands Will Fuel Their Next Phase of Growth

  6 years ago News

  

  In this piece, Emily Bedford, head of customer success, EMEA, Partnerize, tells DTCDaily that we have arrived at the age of the DTC Brand. You know the brands we’re talking about. They’re the direct-to-consumer players that so often sit next to the [...]

  Display

• Building a DTC Travel Business: Q&A with Tourlane

  6 years ago News

  

  Direct-to-consumer is one of the most evolving, talked-about, and exciting trends in business at the moment, spanning sectors from fashion and apparel, to insurance and finance. In this Q&A, Julian Stiefel, co-CEO & founder, Tourlane, a leading online travel agency, [...]

  DTCTechnologyWebsite