Lindsay Rowntree

Lindsay Rowntree

Head of Content


Lindsay Rowntree is head of content at ExchangeWire, where her responsibilities include curating and developing content around emerging models and technology within programmatic, ad tech and martech, as well as growing the depth of content and reach of ExchangeWire’s global audience. Having joined ExchangeWire in January 2016, she previously held the role of director of search, UK at Starcom MediaVest Group, where she spent six years, providing her with extensive experience in digital advertising, performance marketing, data, technology, client servicing and media planning/buying.

Articles by Lindsay


  • The Promise of Programmatic: Q&A with Steve Wing, Rubicon Project

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  • Automation, its Impact on People & our Collective Responsibility

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  • Cadreon/UM Malaysia Lead the Nominations at The Wires APAC Awards

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  • ExchangeWire Hires New Editor

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  • As the Cookie Crumbles, What's on the Horizon for Identity Data?

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  • 6 Reasons to Switch from A/B Testing to Always-On Experimentation

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  • Game of Advertising: Creating Mutual Business Value & Outcomes

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  • International Women's Day 2019: What It Is to Be A Woman in Tech

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  • Everything Old Is New Again: Standards as Solutions Enabling Programmatic's Next Evolution

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  • How Should Digital Ad Effectiveness Be Measured?

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