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• OpenX APAC MD Mitchell Greenway Appointed Chair of the IAB Executive Technology Council

  1 year ago News

  

  IAB Australia announced today (10th July, 2025) that Mitchell Greenway, managing director APAC at OpenX, has been appointed as the Chair of its Executive Technology Council (ETC) and now becomes the ETC representative on the IAB Australia board. Greenway replaces [...]

  Appointment

• Attekmi Solutions Updates: Enhanced Efficiency & Greater Flexibility

  1 year ago News

  

  Attekmi, an ad tech company offering a range of ad exchange solutions and ad tech and ad ops services, has introduced a set of platform updates that aim to increase both efficiency and user experience. Prioritising partners’ feedback, Attekmi continuously works [...]

  Ad TechCustomer ExperiencePlatforms

• Covatic Enhances Platform with New Contextual Event Feature

  1 year ago News

  

  Covatic, a leader in privacy-first audience solutions, today (July 11th, 2025) announced Contextual Event Traits, a powerful new enhancement to its platform designed to give publishers, media owners, and marketers unprecedented precision and flexibility in audience segmentation.  This feature enables publishers [...]

  AudienceMarketerMediaPublisher

• StackAdapt Launches AI-Powered Assistant Ivy™ for Faster Data-Driven Decisions

  1 year ago News

  

  StackAdapt, the leading technology company in advertising and marketing, today (10th July, 2025) announced the launch of Ivy™, a new in-platform AI assistant designed to help agencies and brands make faster, precise decisions across the campaign lifecycle. With AI at its [...]

  AIDataProduct LaunchTargeting

• AdPlayer.Pro mejora su servidor de publicidad en vídeo con capacidades avanzadas de integración S2S

  1 year ago News

  

  AdPlayer.Pro, el proveedor global de tecnologías publicitarias en vídeo SaaS, ha lanzado nuevas funciones de integración servidor a servidor (S2S) dentro de su servidor de publicidad en vídeo, expandiendo significativamente su infraestructura para una distribución de publicidad más escalable y [...]

  Ad ServerSaaSVideo

• AdPlayer.Pro SaaS Video Ad Tech Provider Enhances Video Ad Server with High-End S2S Integration Capabilities

  1 year ago News

  

  AdPlayer.Pro, a global provider of SaaS video ad tech solutions, has released a suite of new server-to-server integration features within its core video ad serving stack, significantly expanding its infrastructure for scalable and efficient ad delivery. According to the company’s announcement, [...]

  Ad ServerAd TechSaaSVideo

• Sojern Joins Forces with PubMatic to Expand Travel Audience Data Curation

  1 year ago News

  

  Sojern, the leading marketing platform built for hospitality, is joining forces with PubMatic, an independent technology company shaping the future of digital advertising’s supply chain. This new relationship enables agencies and advertisers to access and activate Sojern’s extensive real-time travel [...]

  CurationInventoryOptimisationTravel

• JWP Connatix Appoints Dr. Kenneth Rona as First Chief AI Officer

  1 year ago News

  

  JWP Connatix, a leading video technology and monetisation platform, today (8th July, 2025) announced the appointment of Kenneth Rona, Ph.D. as its first chief AI officer.  In this newly created role, Dr. Rona will lead efforts to transform JWP Connatix into [...]

  AIAppointment

• Seedtag Appoints Brian Gleason as New Chief Executive Officer

  1 year ago News

  

  Seedtag, the global leader in neuro-contextual advertising, today (8th July, 2025) announced the appointment of Brian Gleason as its new chief executive officer, effective August 1. Gleason, an accomplished growth-driven industry leader, will step into the role of chief executive [...]

  AdvertisingAppointmentContextual

• Axeptio et Stape unissent leurs expertises pour rendre accessible le server-side tracking à l’international

  1 year ago News

  

  Axeptio, leader des solutions de gestion du consentement en Europe et sur les continents américains, et Stape, acteur incontournable du server-side sur la scène internationale, annoncent un partenariat pour démocratiser le tagging côté serveur à l’échelle mondiale.  Dans un contexte où [...]

  DataTracking