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Un Report Esclusivo: i Formati di Ogury Suscitano Fino a 5 Volte Più Attenzione Rispetto alla Media del Mercato
Ogury, tra i leader mondiali nel mobile brand advertising fondato sulla tutela della privacy, ha collaborato con Lumen Research, tecnologia leader nella misurazione dell'attenzione, per condurre uno studio congiunto con l’intento di misurare l'attenzione generata dai formati Ogury, sia su [...]
Exclusive Study: Ogury’s Ad Formats Generate up to 5x More Attention than the Market Average
Ogury, the global technology leader in mobile advertising anchored in privacy protection, partnered with Lumen Research, the leading technology in attention measurement, to conduct a joint study to measure the attention generated by their ad formats - both in-app and [...]
Scibids Announces Partnership with DAC in Japan
Scibids (Head office: Paris, France; President: Remi Lemonnier), the global leader in artificial intelligence for digital marketing, announced a partnership with the Digital Advertising Consortium, Inc. (DAC) which is one of the major digital advertising groups in Japan. Background to the [...]
Exklusive Studie: Ogury-Anzeigenformate Generieren Bis zu Fünfmal Mehr Aufmerksamkeit als der Marktdurchschnitt
Ogury, das global führende Technologieunternehmen für Mobile Advertising, das sich dem Datenschutz verschrieben hat, und Lumen Research, das führende Unternehmen im Bereich der Aufmerksamkeitsmessung, haben im Rahmen einer Studie miteinander kooperiert. Gemeinsam untersuchten sie den Grad an Aufmerksamkeit, der mit [...]
Lotame Strengthens Global Leadership Team with Key Promotions to Spearhead Next Phase of Growth
Eliza Nevers will serve as chief product officer; Hunter Terry will lead the high-growth CTV channel as the commercial lead, and Chris Hogg will oversee global platform sales Lotame, the only flexible data solutions provider to future proof connectivity and drive [...]
Omens Studios Partners with VlogBox to Launch New AVOD & SVOD Apps
Award-winning Singapore and UK-based animation company, Omens Studios, has partnered with global video content distribution platform, VlogBox, to further extend the reach of Omens’ hit series with two brand new AVOD and SVOD apps. The initial roll out via VlogBox sees free, [...]
VlogBox Selects Publica to Power CTV Header Bidding Globally
VlogBox, a CTV channel development, content distribution, and monetisation platform that brings together leading content creators, has partnered with Publica, a leading connected TV (CTV) ad server. Publica now powers header bidding, server-side ad insertion (SSAI), and ad-break decisioning for [...]
Adverty Announces Exclusive Partnership with Super League Gaming for In Play Advertising in Roblox
Adverty AB (publ), the leading in-game advertising specialist, adds more than 150 games from Roblox into its growing portfolio of in-play advertising options for distribution in the US, the Nordics and select Latin American markets. Leading in-game advertising specialist Adverty today announces [...]
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