ExchangeWire PressBox
Articles by ExchangeWire
Azerion-Veridooh Partnership Brings Independent Verification to Programmatic DOOH
Veridooh, the award-winning global leader in 100% independent out-of-home (OOH) verification, has been appointed as the preferred partner of Azerion, a leading full-service digital advertising partner for brands, agencies, and publishers. Veridooh has developed world-first patented and proprietary SmartCreativeTM technology. This [...]
TechCrunch Leads,Yahoo Drops: Picnic's 2026 Inventory Quality Rankings
Picnic today (20th May, 2026) names the PIQ10 2026: the UK's top publishers for advertising quality, ranked independently by PIQ, Picnic's signal-led inventory intelligence platform. With nearly half of all domains now falling below PIQ's quality threshold, these are the [...]
adWMG Launches Mobile UA Solution for App Growth Campaigns
adWMG has announced the launch of Mobile UA, a new user acquisition solution designed for mobile studios and agencies running performance-based app growth campaigns.
ADvendio & Kevel Launch New Integration to Power the Next Wave of Campaign Management
ADvendio, an omnichannel advertising management platform, today (19th May, 2026) announced its strategic partnership with Kevel, the leading provider of retail media infrastructure, to help retailers scale their retail media operations with efficient, agentic operations.As retail media continues to expand [...]
Thrad Expands LLM Advertising Infrastructure to India, South Asia, & Southeast Asia Through Exclusive NeugenM Partnership
Thrad, the AI-native advertising infrastructure platform, announced its expansion into India, South Asia, and Southeast Asia through an exclusive partnership with NeuGenM. This marks Thrad's first major regional expansion since launching and positions the platform as the definitive infrastructure layer [...]
Handling Fast-Moving Interactions: Custom Moderation for Wizz’s Gen Z-First App
Wizz App is a social discovery platform for Gen Z users seeking real connections through chat, casual games, and friend-finding features.
Sparteo Appoints Pierre Lafontaine as VP Ad Solutions to Drive International Growth
Sparteo announces the appointment of Pierre Lafontaine as VP ad solutions, as the group accelerates its expansion across brands and media agencies. The appointment marks a new phase for Sparteo, which is scaling its advertiser offering following the build-out of its [...]
DoubleVerify Launches AI-Powered Threads Suitability Controls?
DoubleVerify, the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, today (18th May, 2026) announced the launch of AI-powered pre-screen content controls on Meta Threads feed. The new capabilities enable advertisers to avoid content [...]
McLaren Racing Announces Partnership with Global
McLaren Racing and Global, the Media & Entertainment group, today (18th May, 2026) announced a new partnership that will see Global join the McLaren Mastercard Formula 1 Team and McLaren Hypercar Team as an Official Race Partner and Official Audio [...]
Emma Alligan Joins xpln.ai as Agency Sales Director
xpln.ai, the ad attention measurement and optimisation technology company, today (18th May, 2026) announces the appointment of Emma Alligan as agency sales director, UK. This appointment further strengthens xpln.ai's presence in the UK market, following the opening of its London office [...]














Follow ExchangeWire