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Adnami Accelerates European Growth With Benelux Expansion
Adnami, a leading attention-first ad tech company, is expanding its European footprint with the opening of a new office in Amsterdam, following strong growth in the Dutch market and the company’s continued international expansion. As part of this move, Adnami [...]
AdPlayer.Pro Expands Ad Format Suite with Interstitial Video Ads 2.0
AdPlayer.Pro, a global provider of digital video advertising technologies, has enriched its video ad format suite with the performance-driven Interstitial Video Ads 2.0. According to the company’s announcement, the full-screen, fully closable upon viewer action, Interstitial video format can deliver maximum [...]
Content Ignite Launches Mobile SDK to Unify Web & In-App Advertising for Publishers
Content Ignite®, a monetisation and ad management platform for publishers, today (27th November, 2025) announced the launch of the Content Ignite® Mobile SDK, a new solution that enables high-performing, privacy-compliant advertising across iOS and Android apps. The Mobile SDK extends the [...]
Adform & Spotify Power Smarter Multiformat Media Buying With Local Expertise & Global Reach
Adform, the most powerful and safe media buying platform built for game changers, announces the next chapter in its partnership with Spotify, the world’s most popular audio streaming subscription service. The direct integration of Adform into the Spotify Ad Exchange [...]
Azerion Commits to Supporting Transparent & Responsible Political Advertising in Europe
Azerion, a leading European digital advertising platform, has adopted a framework of full transparency, compliance, and integrity when hosting political advertising. The move, which is in line with the European Union’s new legal requirements governing political advertising, underlines the company’s [...]
Proper Sports Media Invests in Pixels to Accelerate Creator Economy Solutions
Proper Sports Media, the sports division of Kipling House Investments, today (26th November, 2025) announces a strategic investment in and partnership with Pixels, a creator platform that deepens engagement with fans across TV, web and digital out-of-home. This investment will [...]
IAB Europe Releases New Study on the Adoption of Addressability & Measurement Solutions Across Europe
IAB Europe, the leading European-level industry association for the digital advertising industry, has today (26th November, 2025) released the first Pan-European Report on the Adoption of Addressability & Measurement Solutions, revealing how advertisers, agencies, publishers, and technology providers across Europe [...]
Health & Beauty Tech Tops Buyers’ Wish Lists This Black Friday
Tech-based health and beauty products will be among the most popular purchases this winter retail season, according to data from Taboola’s marketing-commerce retail platform Connexity. Gadgets such as AI fitness mirrors, LED face masks, and sonic toothbrushes have experienced a huge [...]
HBAgency Hires Laura Pes to Power Up Global Partnerships & Strategic Monetisation
HBAgency, an independent digital advertising company working with publishers across Europe and worldwide, announces the arrival of Laura Pes as network partner manager, marking a new step in strengthening its structure dedicated to managing and optimising partnerships globally. With extensive experience [...]













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