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EscalaX Begins its Third Year, Strengthening its Position in Programmatic Advertising
EscalaX, a global programmatic advertising company, begins its third year with sustained market growth, an expanded product portfolio, and ongoing strategic alliances with partners such as Human, The Media Trust, and Pixalate. Over the past two years, the company has developed [...]
IAB Europe Releases Inaugural Attitudes to Digital Advertising Report, Revealing a Market in Transition
IAB Europe has released its inaugural Attitudes to Digital Advertising Report, offering a comprehensive snapshot of a European digital advertising ecosystem that is growing in scale and sophistication, while continuing to face structural and operational challenges. Building on more than a [...]
OpenX Increases Investment in Global Supply Infrastructure & Publisher Development Personnel
OpenX Technologies, Inc., one of the world’s leading omnichannel supply-side platforms, today (14th January, 2026) announced two additions to its publisher development leadership team. Akhil Savani has joined the company as vice president of publisher development, while longtime OpenX leader [...]
Reward & Experian Combine Data Insight Capabilities, Redefining Customer Understanding for Brands Across the UK
Reward, a global leader in customer engagement and commerce media, and Experian, the global data and technology company, today (14th January, 2026) announce the integration of Experian Mosaic into Reward’s intelligence and activation solutions. The integration strengthens the depth and breadth [...]
Thrad Launches "Thrad for Retailers" to Power Ad Monetisation in the Era of Agentic Commerce
Thrad, the pioneer in AI-native advertising infrastructure for conversational AI, has announced the launch of Thrad for Retailers. This first-of-its-kind solution is designed specifically to help retailers monetise their AI assistants, marking a fundamental shift from traditional keyword-based search to [...]
Kevel Welcomes Ad Tech & Retail Media Veteran Jaclyn Nix as Chief Operating Officer
Kevel, the leading retail media technology provider, today (13th January, 2026) announced the appointment of Jaclyn Nix as chief operating officer. Nix brings more than 18 years of digital marketing and retail media expertise to Kevel, including a proven track [...]
digitalAudience Acquires Rayn.io
digitalAudience today (13th January, 2026) announced the acquisition of Rayn.io, an AI-native audience intelligence platform recognised on the AI LUMAscape by LUMA Partners. The acquisition strengthens digitalAudience’s data and identity infrastructure and supports its long-term strategy to deliver privacy-safe audience [...]
Spyrosoft AdTech Announces Executive Appointments of CEO & COO
Spyrosoft AdTech, a software development company specialising in advertising technology (ad tech) solutions, today (13th January, 2025) announces the appointment of Piotr Banaszczyk as chief executive officer (CEO) and Tomasz Chmielewski as chief operating officer (COO), effective January 2026. The appointments [...]
RAAS LAB Accelerates Business Growth With Appointment of Krane Jeffery as VP of Commercial
RAAS LAB, the platform delivering real-time relevance and meaningful results for advertisers, today (12th January, 2025) announces the appointment of Krane Jeffery as VP of commercial. Bringing a wealth of knowledge and experience from across the advertising and media ecosystem, [...]
EXTE Becomes the First Partner in Europe to Integrate The Trade Desk’s Price Discovery & Provisioning (PDP) API
EXTE has become the first partner in Europe to integrate The Trade Desk’s Price Discovery and Provisioning (PDP) API, a development that marks a turning point in the way programmatic deals are managed. This integration places the company at the forefront [...]
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