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Seedtag & xpln.ai Expand Strategic Partnership to Advance Attention-Based Advertising Performance
xpln.ai, an attention intelligence company focused on creative performance and media measurement, and Seedtag, the global Neuro-Contextual advertising company, today (3rd June, 2026) announced the renewal and expansion of their strategic partnership, deepening a multiyear collaboration designed to help brands [...]
Opti Digital Green Challenge Surpasses 45,000 km Goal to Support Forest Preservation
Opti Digital, the leading ad tech company specialising in publisher revenue optimisation, today (3rd June, 2026) announced the successful completion of the sixth edition of its Green Challenge, an annual CSR initiative designed to support environmental projects through collective action. From [...]
FreeWheel and Outernet London Partner Together to Deliver the Next Level of CTV Out-of-Home Advertising
FreeWheel, a Comcast company and leading global technology platform for the streaming advertising ecosystem, and Outernet, the most visited cultural attraction in the UK with the most advanced screen technology in the world today (2nd June, 2026), announced a pioneering [...]
impact.com to Power Minecraft’s First-Ever Affiliate Program
impact.com, the global infrastructure for partnership-driven commerce, today announced on 1st June, 2026 that it will power Minecraft’s first-ever affiliate program, making it easier for creators to earn from the Minecraft content they already share with their communities.
Fifty Appoints Former Croud and Precis Director Matt Chinn as Growth & Partnerships Director
Former Croud and Precis director Matt Chinn has joined Fifty, the audience intelligence and media solutions partner, today (1st June, 2026) as its new growth and partnerships director.
MarkApp and VIZIO Ads Expand Premium CTV Reach Across Smart TV Environments
MarkApp has announced a strategic collaboration with VIZIO Ads, expanding access to premium Connected TV opportunities across smart TV environments. The partnership strengthens MarkApp’s ability to support advertisers, agencies, and trading partners with scalable CTV activation, improved audience reach, and stronger [...]
Rise Launches Agentic Bid Enrichment: Real-Time Intelligence on Every Bid Request
Rise, the intelligent supply platform, today (1st June, 2026) announced the launch of Agentic Bid Enrichment, an AI-powered intelligence layer embedded directly inside its platform that generates real-time intent signals on bid requests, including traffic with no user identifiers. According to [...]
Global Study: YouTube Leads Global Streaming Ad Investment Growth
As streaming TV continues reshaping the global media landscape, new research from DoubleVerify ("DV"), the leading software platform to verify media quality, optimise ad performance, and prove campaign outcomes, shows marketers are increasing investment across the world’s largest streaming platforms, [...]
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