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Attekmi Added HUMAN Scanner Support Across Pre-Bid & Post-Bid Validation Flows
Attekmi, an ad tech company offering monetisation solutions, has recently added HUMAN scanner support across pre-bid and post-bid validation flows and extended it to scanner statistics. First and foremost, Attekmi enabled support for the HUMAN MediaGuard (formerly WhiteOps) pre-bid scanner integration [...]
UniConsent Launches Privacy Portal, First-Party CMP Domains & Consent Audit Trail
UniConsent by Transfon, the IAB TCF-certified consent management platform, today (7th July, 2026) announced the general availability of three major product capabilities: a self-service Privacy Portal, first-party CMP domain hosting, and a Consent Audit Trail, alongside certified integrations with [...]
Readpeak Expands into Italy & Poland, Advancing European Market Leadership
Bringing premium native advertising infrastructure to Southern and Central Europe Readpeak today (7th July, 2026) announces its expansion into Italy and Poland, extending its reach to 13 markets across Europe. The twin launch reinforces the company's thesis that premium publishers, [...]
Axeptio lance ses nouveaux tableaux de bord Analytics pour mesurer laperformance du consentement à l'international
Axeptio, expert de la gestion du consentement en ligne, annonce la refonte globale des outils statistiques disponibles depuis son back-office. Cette mise à jour majeure permet aux équipes marketing, acquisition et data de mesurer précisément l'impact de leur stratégie de [...]
IAB Europe’s AdEx Benchmark 2025 Report
IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, today (7th July, 2026) revealed the findings of its 2025 AdEx Benchmark Study at a dedicated event in London. The report reveals that European digital advertising spend [...]
Fifty Launches AI Audience Interface for Brands
Fifty, the audience tech and services company that helps marketers turn a deep, proprietary understanding of their audiences into smarter, faster media, and marketing decisions, today (7th July, 2026) launched AudienceAI Assistant, a new solution that enables brands and agencies [...]
Axeptio Rolls Out New Analytics Dashboards to Track Consent Performance Across Markets
Axeptio, an expert in online consent management, announces a comprehensive overhaul of the statistical tools available within its back office. This major update enables marketing, acquisition, and data teams to precisely measure the impact of their privacy strategies on data [...]
Global & Manchester Airport Unveil New Digital Billboards to Supercharge Campaigns for Brands
Global, the media and entertainment group, and Manchester Airport, have launched a suite of brand-new digital billboards across the airport’s newly renovated and expanded Terminal 2. The state-of-the-art screens provide advertisers with new opportunities to reach more than 32 million [...]
Onetag Appoints Alexandra Balashoiu as Vice President of Product
Onetag, the next-generation global exchange, curation platform, and creative intelligence company, has announced the appointment of Alexandra Balashoiu as vice president of product. Her appointment will strengthen Onetag's position as the new Value Exchange for the open internet, helping accelerate [...]
Attekmi Introduces Keyword Support for the FreeWheel DSP Adapter
Attekmi, an ad tech provider offering monetisation solutions, has recently introduced Keyword Support for the FreeWheel DSP Adapter to enable the system to prioritise values from incoming requests and use UI-configured inputs as a fallback when data is missing. When enabled, [...]
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