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Ogury lance la solution agentique SONA afin d’apporter plus de cohérence entre stratégie d’audience et activation média
Ogury, société ad tech mondiale fondée sur la Persona Intelligence,annonce aujourd’hui le lancement de SONA, sa solution agentique conçue pour répondre à un défi persistant : maintenir une définition des audiences cohérente de la planification à l’exécution des campagnes. Alors [...]
Ogury Launches SONA, an Agentic Solution to Improve Consistency Between Audience Planning & Campaign Execution
Ogury, the global ad tech company powered by Persona Intelligence, today (9th June, 2026) announced the launch of SONA, its agentic solution designed to address the persistent gap between audience planning and campaign execution. While many platforms focus on optimising [...]
IAB Europe - Entries Now Open for the 2026 MIXX Awards Europe
IAB Europe is excited to announce that entries are now open for the 2026 MIXX Awards Europe, returning for its 15th edition under this year’s theme: Once In, Always In. Made to Belong. Built to Last. For 15 years, the MIXX [...]
M6 Unlimited Partners with NumberEight to Extend Targeting Across Its Digital Audio Inventory
M6 Unlimited, the advertising sales house of Groupe M6 and France's leading commercial audio publisher, has partnered with NumberEight, a leader in ID-less audience intelligence, to reach a new milestone in the evolution of Smart Audio, its data-driven digital audio [...]
ADvendio Launches Specialised AI Workforce to Drive Agentic Advertising
ADvendio, a leading revenue OS for agentic advertising announced today (8th June, 2026) the launch of a new category of agentic AI that marks the first time publishers, broadcasters, and retail media networks will have access to agents that are [...]
Assertive Yield Partners with The Media Trust to Strengthen Ad Quality & Publisher Revenue
Assertive Yield, the AI-powered yield management and optimisation platform for the programmatic supply side, announced a strategic partnership with The Media Trust, a leader in Digital Trust & Safety for publishers, ad tech platforms, and advertisers. The partnership is designed to [...]
New Billion Dollar Boy Research, Powered By DAIVID, Reveals How Creator Instinct® Drives Brand Impact on Social
DAIVID, the creative intelligence platform, today (4th June, 2026) announces its role in powering Creator Instinct®: Unlocking the Social Code, a new research report from Billion Dollar Boy, the social agency with Creator Instinct®, to decode and systemise what truly [...]
Thrad Launches Four Native Ad Formats for LLM & AI Conversation Environments
Thrad, the AI-native advertising infrastructure platform, today (4th June, 2026) announced the general availability of four distinct ad formats designed natively for LLM and AI-powered conversation environments. The launch reflects a deliberate move away from retrofitted display formats. Rather than adapting [...]
Gumtree Appoints Adnami as Exclusive Partner for High Impact Display Advertising
Gumtree, one of the UK's leading online classifieds platforms, has appointed Adnami as its exclusive third-party provider for high-impact and global display advertising formats across all Gumtree-owned and operated digital properties.
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