ExchangeWire PressBox
Articles by ExchangeWire
ADvendio Joins AgenticAdvertising.org to Advance AdCP Standards
ADvendio, the leading solution for Agentic Advertising Execution, today (8th September, 2026) announced it has officially joined AgenticAdvertising.org to accelerate the development of open standards for AI agents across media and advertising. As the premier nonprofit trade association for AI-powered advertising, [...]
Blasto to Present New Programmatic Platform Developments in Late September
Blasto will present new programmatic technology capabilities in late September, expanding its platform across DSP, SSP, and Ad Exchange infrastructure. The developments address the decisions that shape day-to-day programmatic performance: how media budgets are allocated, which supply routes sit behind delivery, [...]
Taboola Partners with Goal.com to Power Content Discovery & Audience Experience
Taboola, a global leader in delivering performance at scale for advertisers, has partnered with Goal.com, the world’s largest online football destination. Under the agreement, Goal.com will use a suite of Taboola products to enhance the reader experience, grow engagement, and drive [...]
Assertive Yield Appoints Kerstin Laute as Director of Publisher & Partnership Development GSA
Assertive Yield announced the appointment of Kerstin Laute as director of publisher and partnership development GSA, strengthening the company’s presence across Germany, Switzerland, and Austria as it continues to expand its European operations. Kerstin brings more than a decade of experience [...]
Adnami Launches Exclusive Attention-Optimised Packages on Display & Video 360
Adnami, the attention-first ad tech company, today (7th September, 2026) announced the launch of exclusive curated deal packages available directly in Google Display & Video 360 (DV360) through Index Exchange. The new packages give programmatic and media specialists a quicker and [...]
BidSafe One & Screencore Partner to Support Privacy-Ready Ad Tech Monetisation
BidSafe One and Screencore announced a strategic partnership focused on strengthening privacy readiness across Screencore’s programmatic advertising and publisher monetisation ecosystem. The collaboration brings together Screencore’s programmatic infrastructure with BidSafe One’s specialist expertise in ad tech privacy, data protection, and regulatory [...]
Tappx Reduces its Carbon Footprint by 18% All While Boosting its Advertising Business by 74%
Tappx, a leading ad tech company offering multi-platform digital advertising solutions, has presented its carbon footprint results for 2025—a year in which it managed to reduce its total emissions by 18% as they fell to 101 tCO₂e while at the [...]
Aceex Marks Another Year of Growth with Focus on Industry Connections
Aceex is marking another company anniversary by looking beyond traditional platform and business metrics and highlighting the industry conversations, knowledge sharing, and relationships that have shaped its development over the past year. In previous anniversary communications, Aceex focused primarily on technology [...]
LoopMe Launches Brand Lift Integration with The Trade Desk
LoopMe, the global leader in brand performance, has today (2nd September, 2026) announced a new integration with The Trade Desk’s Measurement Marketplace, bringing its patented Brand Lift measurement directly to The Trade Desk customers, giving advertisers a consistent and scalable [...]
Global Study: UK Consumers Accept Ads, Reject Tracking
New findings from DoubleVerify found that nearly half of UK consumers use ad blockers, while the majority have opted out of cookie tracking. The findings are based on a DV-commissioned global survey of 22,000 consumers across 22 markets, examining attitudes toward [...]
Popular Tradertalks
Latest Posts
-
The Stack: AI Enters Everything -
The Next Battle for Media Transparency Isn't About Money. It's About Algorithms -
Digest: Shopify Taps Meta’s Muse for Agentic Checkout; Brian O’Kelley’s Startup Makes AI Agent Pivot -
When AI is Everywhere, Where Does Original Thinking Come From? -
No CTV, No Choice: The Media Conditions of the Past
Follow ExchangeWire