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Overwolf Ads & OpenX Prove Gaming Can Deliver CTV-Level Video Performance at Scale
Overwolf Ads, the world-leading ad tech gaming platform reaching over 113 million monthly gamers across hundreds of the world's biggest titles, announced the results of its partnership with OpenX, demonstrating that premium gaming environments can deliver CTV-level video performance at [...]
Bedrock & Advertible Close the Agentic Loop from Decisioning to Creative
Media buying ecosystem Bedrock Platform has partnered with Advertible, a creative infrastructure company, to create a closed agentic ad loop from decisioning to impression. With the introduction of the Creative Agent, powered by Advertible and orchestrated by Bedrock’s Pathfinder, agencies and brands can turn [...]
Advertising & Technology Leader Steve Simpson Joins Board of Advisors at DAIVID
DAIVID, the leading creative intelligence platform helping brands measure and optimise the effectiveness of their advertising at scale, today (11th June, 2026) announced that advertising and technology leader Steve Simpson has joined its board of advisors. Industry veteran Simpson will work [...]
Azerion Achieves PRIVO COPPA Certification for its Kids Marketplace
Azerion, one of Europe's leading digital advertising and entertainment media platforms, today (10th June, 2026) announced that its Kids Marketplace has achieved COPPA certification through PRIVO a globally recognised FTC approved COPPA Safe Harbour certification authority, providing independent third-party validation [...]
Ogury startet SONA für agentische Zielgruppenplanung und -aktivierung
Ogury, ein globales ad tech-Unternehmen mit Fokus auf Persona Intelligence, bringt mit SONA eine agentenbasierte Lösung für die Zielgruppenplanung und -aktivierung auf den Markt. SONA schließt eine Lücke, die in der digitalen Mediaplanung häufig entsteht: Zielgruppen werden in der Strategiephase [...]
Ogury lanza SONA, una solución agéntica para mejorar la coherencia entre la planificación de audiencias y la ejecución de campañas
Ogury, la empresa global de ad tech impulsada por Persona Intelligence, ha anunciado hoy el lanzamiento de SONA, su solución agéntica diseñada para resolver la brecha persistente entre la planificación de audiencias y la ejecución de campañas. Mientras muchas plataformas [...]
Ogury lancia SONA, una soluzione basata su AI agentica per migliorare la coerenza tra pianificazione delle audience e attivazione delle campagne
Ogury, azienda globale ad tech basata sulla Persona Intelligence, annuncia oggi il lancio di SONA, una soluzione basata su AI agentica progettata per colmare il persistente divario tra la pianificazione delle audience e l’attivazione delle campagne. Mentre molte piattaforme si [...]
Assertive Yield Promotes Daniel Pedersen to Lead US Sales
Assertive Yield announced the promotion of Daniel Pedersen to lead the sales organisation in North America. In this new role, Daniel will oversee the company’s US commercial operations, bringing all American revenue teams under his direction, and drive publisher adoption [...]
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