ExchangeWire PressBox
Articles by ExchangeWire
Screencore Launches a New SSP to Advance Transparent Publisher Monetisation
Screencore, a global programmatic technology company, today (19th August, 2026) announced the launch of its new supply-side platform (SSP), expanding its programmatic ecosystem with a solution designed to help publishers maximise inventory value through transparent auctions, premium demand access, and [...]
EXTE Continues its European Expansion with the Opening of a New Office in Germany
EXTE, the ad tech company connecting technology, creativity, and media, is strengthening its international expansion with the opening of a new office in Germany. This strategic move reinforces its presence in Europe while enabling the company to work more closely [...]
Covatic Launches Smart Campaigns
Covatic, the audience solutions company for publishers and broadcasters, today (18th August, 2026) announced the launch of Covatic Smart Campaigns, a publisher-controlled optimisation engine that lets publishers reshape campaign targeting while campaigns are still live, optimising directly for the advertiser’s [...]
Nano Interactive Launches Nano Screen Graph
Nano Interactive, the global signal intelligence platform, today (14th August, 2026) launched Nano Screen Graph - CTV Intelligence, an AI-powered capability built to solve one of programmatic advertising's most persistent problems: chronic data fragmentation across connected TV (CTV). CTV is one [...]
AdPlayer.Pro Video Ad Tech Provider Celebrates 10-Year Milestone
AdPlayer.Pro is marking a decade in the video ad tech space, looking back at 10 years of innovation and partnerships since its launch in 2016. What started as a single-product startup has evolved into a prominent video advertising provider. Over the [...]
Four in Five Marketers Lack Confidence Explaining Campaign Performance
Despite having access to more campaign data than ever before, 80% of marketers admit they do not fully understand why their advertising campaigns succeed or fail, according to new polling by brand lift measurement company On Device. The research, conducted among [...]
Clinch Expands Yahoo DSP Partnership
Clinch, the operating system for autonomous advertising, today (12th August, 2026) announced an expansion of its partnership with Yahoo DSP that introduces a new creative trafficking API, while expanding advertisers' ability to activate audience-driven creative experiences. The creative trafficking API creates [...]
Silverpush Launches Global Contextual Podcast Segments for YouTube Video Ads
Silverpush, the contextual intelligence company, today (12th August, 2026) announced the release of Silverpush Contextual Podcast Segments, a new way for advertisers to reach exclusive podcast inventory on YouTube. This allows brands and agencies to activate video advertising campaigns on [...]













Follow ExchangeWire