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MiQ Partners with SeenThis to Advance Sustainability in Digital Advertising
As part of its ongoing commitment to addressing pollution caused by online media delivery, leading global programmatic media partner MiQ today (April 18th, 2022) announces a new partnership with groundbreaking streaming tech provider, SeenThis. Together, the pair are modernising creative [...]
Seedtag Appoints Emilia Kirk as UK Commercial Director
Seedtag, the leading contextual advertising company, has announced Emilia Kirk as its UK commercial director. Reporting to Paul Thompson, UK country manager, she will be responsible for the company’s commercial strategy for the market and leading its growing 12 person-strong [...]
Evorra Reaches Half a Billion Compliant, Addressable & Cookieless Audience Profiles
Evorra, the leading next-generation SaaS audience platform for brands and agencies, announces a further milestone, as it surpasses the half-a-billion mark for the onboarding and integration of compliant, addressable, and cookieless audience profiles on its platform. With its privacy-first technology, Evorra [...]
Amplified Intelligence Unveils Omni-Channel Global Human Attention Measurement Tag
Amplified Intelligence, the world’s most rigorous attention measurement company, has announced the global launch of its new campaign evaluation tool, attentionPROVE®. Live across several markets – including the US, Canada, Australia, UK, Ireland, France, Germany, Poland, Sweden, Denmark, and Dubai [...]
ShowHeroes Group Appoints Tanya Priyank as VP International Growth & Better Media
Tanya Priyank is assigned as VP of international growth & better media, taking on new responsibilities and adding to her previous role as director of international growth & better media. Tanya will be growing ShowHeroes Group’s presence on a global [...]
Minute Media Signs an Advertising Partnership with Smile Wanted
Smile Wanted, the independent and cookieless curated marketplace, announces a partnership with Minute Media Smile Wanted works with more than 1000 premium sites in France and abroad (Germany, Spain, Italy, Belgium, United Kingdom, United States, Canada, etc.) by offering its publisher [...]
Adlook & Adelaide Unveil New AU-CPM Buying Model Enabling Advertisers to Transact on Attention Metrics
Adlook, a brand growth platform for consumer marketers, is proud to partner with Adelaide, the leader in attention-based media quality measurement, to build a deep learning-powered AU-CPM buying model. By infusing this new pricing model with placement-level media quality scores generated [...]
Initial Assessment by Scope3 Reveals Key Carbon Benefits of Teads’ Direct Inventory
Teads, the global media platform, today (April 12th, 2023) revealed key carbon benefits of its direct inventory in an initial assessment by Scope3 analysing over 500 domains with direct integration. This assessment comes on the heels of Jounce Media’s findings [...]
Webinar on How Crimtan Can Help Decipher What Your Customers Really Think
Data experts at leading programmatic agency, Crimtan, are sharing their knowledge and have created a tool on how best to measure brand awareness. One of the biggest challenges for marketers is being able to accurately measure brand perception and brand awareness. [...]
Adnami Appoints Burnett & Bukholt to Support Continued Expansion
Ad tech company Adnami has appointed Ryan Burnett as UK sales director and Bjørn Laffrenz Bukholt as head of programmatic & ad ops, as growing numbers of advertisers across Europe turn to its high impact display and video formats. Ryan’s objective [...]
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