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Hawk, an Azerion Company, Selects Veritonic for Audio Attribution
Veritonic, the industry’s comprehensive audio research and analytics platform, announced today (August 8th, 2024) that Hawk (an Azerion company), a leading European player in digital omnichannel advertising, has selected Veritonic’s Audio Attribution solution to enable users of their platform to [...]
Nexxen Expands Vevo’s Programmatic Footprint Through New Partnership
Nexxen, a global, unified advertising technology platform with deep expertise in video and Connected TV (“CTV”), today (August 8th, 2024) announced a partnership with Vevo, the world’s leading music video network. By partnering with Nexxen’s supply-side platform, Nexxen SSP, Vevo [...]
impact.com Announces Continued Growth in Second Quarter of 2024
impact.com, the world’s leading partnership management platform, announced continued strong performance in Q2 2024, driven by the company’s client expansion and new product enhancements, including impact.com/advocate, a fully customisable customer referral solution. impact.com empowers businesses to manage all types of partnerships [...]
Covatic Launches Audience Linking Solution
Covatic, developer of a best-in-class, privacy-first, audience targeting solution, has today (August 7th, 2024) announced the launch of its Audience Linking solution, enabling media owners to pool audience cohorts across a range of platforms and digital properties – while respecting [...]
Amplified Intelligence & Spotify Collaborate to Measure Consumer Attention Across Advertising
Amplified Intelligence, the most trusted source for accurate attention measurement, and Spotify, have today (August 6th, 2024) shared findings from their research focused on determining attention benchmarks and norms across Spotify, and other similar platforms that brands lean into for [...]
Taboola Integrates DoubleVerify's Authentic Marketplace Solution
Taboola, a global leader in powering recommendations for the open web, today (August 6th, 2024) announced its adoption of DV Authentic Marketplace, a pre-bid activation solution from DoubleVerify, the leading software platform for digital media measurement, data, and analytics. Since 2021, [...]
Cedara Launches Out-of-Home (OOH) Measurement Tool for Industry Emissions Transparency
Cedara, the Carbon Intelligence Platform, today (August 6th, 2024) announces the launch of its groundbreaking out-of-home (OOH) measurement tool, setting a new industry standard in sustainability and carbon emissions transparency. This innovative product is the first to measure traditional and [...]
Mass Media Outdoor to Rapidly Expand Digital Roadside Portfolio
Today (August 6th, 2024) Mass Media Outdoor Limited is excited to announce the rapid expansion of its digital roadside portfolio which will see existing bus shelters digitised and digital freestanding units installed across the South East. This significant development marks [...]
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