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Ciaran O'Kane

Ciaran O'Kane

CEO


Ciaran O’Kane is the CEO of WireCorp, the publishing holding group focused on the digital advertising, retail technology and gaming sectors.  He has worked in digital advertising over the last twenty years as a developer, digital marketer, ad operations provider, media monetisation specialist and senior sales executive.  He continues to write editorial for ExchangeWire on advertising technology, marketing technology and programmatic  - and acts as an advisor to a number of leading digital media companies in Europe.

Articles by Ciaran


  • A Tale of Two Ad Networks: How the Quiet Growth Story of Media iQ Defeated the 'Rocket Fuels'

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  • Consultancies Have Huge Opportunity in Programmatic, But Only If They Buy These Ad Tech Companies

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  • Looking Ahead to Ad Tech’s Monster Week in Europe

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  • ATS London 8 Years on: Why Ad Tech Matters More than Ever in 2017

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  • Why 2016 Was The Beginning of The End of The Current Ad Tech Cycle

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  • Why Telcos Are Going to Smash the Google/Facebook Ad Duopoly

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  • King: Testing New Reward Video Ad Format to Monetise 400+ Million Users

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  • Why Mobile Is Primed For Ad Tech Innovation – And That Emoji Ad Network

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  • Marketing Tech Bellwether Posts Decent Q4 As Potential Suitors Line Up

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  • Yahoo Cuts 15% of Staff in Anaemic Fourth Quarter

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