John Still
Head of Content
John joined ExchangeWire in March 2022 as Head of Content. John leads ExchangeWire’s editorial team, and his responsibilities include the curation and development of original content across the portfolio of written, visual and audio content for ExchangeWire’s global audience, as well as the ATS event series. Before joining ExchangeWire, John spent five years at The Guardian in roles across editorial, marketing and events. He worked closely with clients in the ad tech space on sponsored content strategies. His career has also taken in spells at Culture Trip, CMC Markets and most recently at a startup creative agency, giving him extensive experience in creating and managing high-quality content across all channels and formats.Articles by John
Digest: Uber Still Keen on Delivery Hero?
In today’s Digest, we look at whether Uber is still keen on Delivery Hero, plus Google’s latest commerce move and a new app ahead of the World Cup.
ATS Singapore 2026: What are the Ad Industry’s Biggest Challenges?
ATS Singapore 2026 is just around the corner - here's how some of our panellists feel about their areas of expertise and the state of the industry in APAC... The APAC media ecosystem moves quickly, and with rapid innovation comes a [...]
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Rewriting the Rules of Ad Tech: From Black Boxes to AI Operating Systems
In the final part of this series, we share more views from ad tech experts regarding what’s currently shaping the industry. Transparency, identity, and the human touch lead the way… The rules of ad tech in 2026 are not just being [...]
Digest: OpenAI Buys TBPN; CNN International Commercial Builds Agentic Infrastructure; SpaceX To Mandate Grok in IPO?
In today's Digest, we look at OpenAI's purchase of TBPN: Elon Musk's alleged attempts to make banks associated with the SpaceX IPO subscribe to Grok, and the growing 'passive' approach to social media
"Omnichannel planning has become a living system.": Yaron Tomchin, CEO, Mobupps
We meet Yaron Tomchin, CEO at Mobupps, to discuss the omnichannel landscape and how innovation has turned media planning into a far more dynamic process…
From Impressions to Impact: The Year of Outcomes?
Next up in our predictions series, we look at the importance of outcomes, and how they could come to define 2026… Are we moving from vanity metrics to meaningful measurement? 2026 could become the defining moment for outcomes-based thinking. After years [...]














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