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Ogury Donates Over USD$1m (£731k) of Ad Space to Non-Profit Organisations
Ogury, the Personified Advertising company, recently announced that it has donated more than USD$1m (£731,000) of advertising space to non-profit organisations so far this year. Following a first quarter launch, the company supported several charities to acquire premium inventory on [...]
Event Announcement Pubstack Will Participate in the Next AOP Tech Talk with its Talk ‘How to Maximise the Value of your Ad Inventory?’
Pubstack is participating in the next AOP Association of Online Publishers event ‘Tech Talk’ with its webinar ‘How to maximise the value of your ad inventory? Actionable insights from your ad stack’ During the last years, ad tech has become a [...]
Platform161 (Now Part of Verve Group) Integrates with LiveRamp
Platform161 (now part of Verve Group), a leading demand-side platform, today announced an integration with LiveRamp, a leading data connectivity platform, across UK, France, Germany, Netherlands, Belgium, Spain, Italy, Romania, and Poland. The partnership will provide a solution to the [...]
Watching That Secures Funding from FirstPartyCapital
Watching That, the leading revenue intelligence platform for the OTT industry, has secured late seed funding from FirstPartyCapital, to help expand its customer base of broadcasters and OTT video providers across the globe. The funding will help Watching That invest [...]
AdPlayer.Pro Outstream Video Ad Tech Provider Reports Q2 2021 Results
AdPlayer.Pro, an international provider of advanced outstream video advertising solutions, has released its Q2 2021 business results, reporting the volume of daily served video ad impressions exceeded 45 000 000 in April - July 2021. According to the official announcement, such [...]
Global Ad Tech Platform Good-Loop Announces Record Revenue Growth In First Half Of 2021
Global ad tech company Good-Loop announced its strongest ever half-year performance. The purpose-powered ad platform, which drives brand engagement by converting people’s attention to ads into donations to good causes around the world, generated record revenues in the first half of [...]
Targetspot and Digiseg Team Up to Offer Privacy-First, Cookie- and Tracking-Free Targeting Capabilities to Digital Audio Advertising
Targetspot, a global player in the fast-growing digital audio space, announce its partnership with Digiseg, a cookie and ID free audience data provider based in Denmark. The integration of Digiseg into Passport IQ by Targetspot makes it possible to supply data [...]
Bauer Media Audio Signs Agreement with AdsWizz, to Gain Access to Soundcloud Audio Advertising in Denmark, Finland, Norway and Sweden
Bauer Media Audio and AdsWizz, the leading global technology provider for digital audio advertising solutions, have agreed to work together to sell audio advertising in Denmark, Finland, Norway and Sweden on Soundcloud - the next generation music entertainment company. As [...]
Adsquare to Support Unified ID 2.0
Adsquare, the global audience and location intelligence company, will collaborate with Unified ID 2.0 to offer precision and measurement solutions for programmatic media buyers and publishers. Unified ID 2.0 is a new common currency and connective tissue across digital media for [...]
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