ExchangeWire PressBox
Articles by ExchangeWire
Clear Channel et Hivestack s'associent pour la technologie programmatique numérique hors domicile (DOOH) en Italie
Hivestack, la plus grande société indépendante de technologie publicitaire numérique programmatique extérieure (DOOH) au monde, a annoncé aujourd'hui (Mai 17, 2023) l'expansion de son partenariat multi-pays avec Clear Channel grâce à sa dernière intégration avec Clear Channel Italy. Clear Channel Italy [...]
GumGum’s Accredited Contextual Solution, Verity™, Selected by MediaMath
GumGum, a contextual-first, global digital advertising platform, today (May 16th, 2023) announced that its leading contextual intelligence solution, Verity, will now be available in MediaMath’s demand-side platform (DSP) as the first MRC content-level accredited partner. Advertisers can now take a mindset-first [...]
DanAds Named to AdExchanger's 2023 Top 50 Programmatic Power Players List
DanAds, a provider of advertising technology solutions, is proud to announce its inclusion in AdExchanger's 2023 Top 50 Programmatic Power Players list for the fourth consecutive year. The recognition is a testament to the company's outstanding contributions to the advertising [...]
Azerion Makes Three New Hires to Enhance International Business Presence in the UK
Azerion, the digital entertainment and media platform, announces the appointment of three new hires to its team in London, strengthening the company’s international presence. Lucy Whichello joins as account director, Marco Evans as digital account manager, and Sophie Marsh-Baldry as [...]
multilocal Expands Operations & Appoints New GM & Sales Director in APAC
multilocal, the supply-side expert, has appointed Justin Lim as the new general manager for its APAC operations, effective May 2023, with Ryan Nash also joining the team as sales director. Justin has been working in ad tech for over a decade, [...]
Seedtag Launches Industry First Generative AI Capability for Contextual Dynamic Creatives
Seedtag, the leading global contextual advertising company, has launched a powerful new generative AI capability that gives brands and agencies the capacity to build tailored creative based on the context of the surrounding page-level content. Advertisers can now benefit from [...]
Scibids Strengthens UK Operations with Appointment of Head of Customer Success
Scibids, the global leader in artificial intelligence (AI) for digital marketing, today (May 16th, 2023) announces the appointment of Matthew Bushby as head of customer success for the UK. Matthew will be responsible for optimising efficiencies in Scibids’ programmatic team [...]
Yahoo Partners with Samba TV for Advanced TV solution, Enhancing Targeting & Measurement
Yahoo announced a strategic partnership with Samba TV, the global leader in TV data and analytics, to provide advertisers with a holistic advanced TV solution to enhance omni-screen campaign targeting and measurement within the Yahoo DSP for the first time [...]
CairoRCSMedia Achieves Cookieless Targeting with Permutive
CairoRCS Media announced its cookieless capabilities in partnership with audience platform, Permutive, which enables the activation of audiences without using third-party cookies and without ever exposing consumers’ personal information. Cookie-blocking browsers, regulators, and tech are giving users the tools, awareness, and [...]
Popular Tradertalks
Latest Posts
-
The Measurement Blind Spot -
Digest: California Lawsuit Accuses Amazon of Price Fixing; Singapore Proposes Global Standard for Gen AI Testing; Apple Names Ternus CEO Successor -
Ingenuity, Originality, Thoughtful Execution, and Cultural Relevance: What The Wires Judges are Looking For -
Digest: Meta to Cut 8,000 Jobs; White House & Anthropic Hold “Productive” AI Talks; ByteDance Profit Hit by AI Costs -
Digest: Price Drops for ChatGPT Ads; Google in Talks with Pentagon; Publishing Giants Plan Cuts
Follow ExchangeWire