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Articles by ExchangeWire

• Talon Launches "Plan It" London Travel Planning Tool

  5 years ago News

  

  Data-backed travel tool, Plan It, has launched to provide London Underground travellers with the quietest time and routes for their journeys. The tool has been developed by out-of-home specialist Talon Outdoor and is powered by its Data Management Platform (DMP), [...]

  DataDOOHOOH

• Vocento Choisit Smart pour Remplacer l’Ensemble de sa Stack Technologique, Ad Server et SSP.

  5 years ago News

  Vocento, 1er groupe de presse espagnol, annonce aujourd’hui sa collaboration avec Smart, la plateforme indépendante de monétisation publicitaire. L’objectif de ce partenariat est de fournir à l’ensemble de ses clients annonceurs et acheteurs médias un accès direct à un inventaire [...]

  Ad ServerPartnershipSSP

• Vocento Enters Partnership with Smart

  5 years ago News

  Vocento and Smart have reached an agreement to work together to deliver the best technology solutions to the advertising market, to provide clients and media buyers with a high-quality and varied inventory, increased visibility and optimised results. Vocento has chosen [...]

  Ad ServerAd TechPartnershipSSP

• HUMAN Raises USD$100m in Growth Funding Round Led by WestCap & NightDragon

  5 years ago News

  

  HUMAN Security, Inc. (formerly White Ops)—the global leader in collective protection against sophisticated bot attacks and fraud—today announced a USD$100m (£74m) growth funding round led by WestCap with additional investment from NightDragon and other current investors to support the company [...]

  Ad FraudInvestment

• impact.com Announces New Parental Leave Policy

  5 years ago News

  

  Partnership management platform, impact.com, has welcomed the new year with a new global parental leave policy, which outlines the enhanced support that it provides to eligible employees when they become parents or take on parental responsibility. With the company now offering [...]

  Partnership

• Cloud Technologies and OnAudience.com Supporting Tech To The Rescue

  5 years ago News

  

  OnAudience.com, one of the world’s largest audience data providers and subsidiary of Cloud Technologies Group, supports Tech To The Rescue (TTTR) as a Founding Partner. TTTR is an international initiative that gathers tech companies to help social impact organisations around [...]

  CharityInventoryTechnology

• DanAds Doubles Valuation in 8 Months

  5 years ago News

  

  DanAds, the market-leading provider of self-serve ad tech, is taking fast steps in the global advertising market, which is expected to reach over USD$760bn (£585bn) by 2025. The latest investment round, which ended in December, was oversubscribed by several hundred [...]

  Ad TechDSPInvestment

• GumGum Acquires Attention Measurement And Optimisation Platform Playground xyz

  5 years ago News

  

  GumGum, a global media and technology leader, specialising in contextual intelligence, announced the acquisition of Playground xyz, a global attention based advertising platform. The transaction was done using a mix of cash and stock and will be immediately accretive. [...]

  Ad TechAttentionCookielessM&A

• SmartHub 2.0: A Big Upgrade Brings in New Functionalities and Capacities

  5 years ago News

  

  DEOX Soft Corp presents a new version of SmartHub White Label Ad Exchange - the software platform that enables businesses to unfold their own independent ad tech marketplaces to achieve profitable, independent, and ultimately transparent media-trading outcomes. Connecting banner publishers and [...]

  Ad TechSaaS

• Bidstack Secures Landmark Two-Year Commercial Deal with Azerion

  5 years ago News

  

  Bidstack, the in-game advertising platform, today announced a landmark commercial partnership with Azerion, the leading pan-European digital entertainment and media platform, who will be the exclusive commercial partner across Bidstack’s inventory over the next two years. The agreement, thought to be [...]

  GamingIn-AppIn-GamePartnership