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El Podcast de Cristina Mitre a Phenomenon in Spanish Podcasting Joins Acast
Acast, the world's largest independent podcast company, has partnered with popular Spanish journalist, podcaster and author Cristina Mitre, to host, monetise, and distribute her podcast globally. El podcast de Cristina Mitre is Spain’s go-to podcast for beauty, nutrition, fitness, and wellness [...]
Yahoo Elevates Sebastian Graham to Grow High-Demand Native Ad business in APAC
Yahoo has promoted Sebastian Graham to director of native APAC, effective immediately. In his new role, Graham will oversee the strategy for native advertising through Yahoo’s unified ad tech stack in APAC. Graham’s remit will include strengthening Yahoo native ad product [...]
Amobee & ID5 Partnership Enabled Boutique Wine Brand Gusbourne to Increase Reach & Conversion
ID5, the market-leading identity provider for digital advertising, in partnership with Amobee, a leading advertising platform for optimised cross-screen performance, announce that they enabled boutique wine brand Gusbourne to expand its reach by 76% and achieve a conversion rate of [...]
VlionMobi & GeoEdge Partner to Safeguard Real-Time Ad Quality Control
VlionMobi, which empowers global e-commerce and gaming companies to achieve their marketing goals, has announced its partnership with GeoEdge, an ad security verification solution provider. GeoEdge works with the world’s leading media, advertising platforms, ad exchanges, and ad alliances to [...]
Tenjin Backs GrowthStack's Launch of Self-Service Data Pipeline
Growth FullStack, a platform backed by Tenjin and GameAnalytics that powers custom business intelligence for mobile advertisers, announces the launch of its self-service data pipeline for mobile game and app user acquisition (UA) managers. In an industry that has become increasingly [...]
Audigent Partners with Epsilon Making its People-Based Audiences Available Through Audigent’s PMPs
Audigent - the leader in curated data and media solutions, and Epsilon, a global advertising and marketing technology company, are partnering to enhance Audigent’s SmartPMP™ offerings with Epsilon’s audience segments across auto, travel, and more. Now, advertisers can take advantage [...]
Pixalate Releases First UK Child Online Safety Report for Mobile
Pixalate, the global market-leading fraud protection, privacy, and compliance analytics platform for connected TV (CTV) and mobile advertising, released the Q2 2022 UK online child safety report: Google and Apple app stores, examining the state of children's privacy through the [...]
Evorra Secures an Additional $1M to Enable Responsible Data Marketing at Scale
Evorra, an SaaS marketplace for brands and agencies to simply build and scale audiences, has successfully raised an additional USD$1M (£857.8m)pre-seed investment by York.IE to further pursue its vision to enable responsible data marketing at scale. “We are fortunate to have [...]
Pixalate Study Finds Ad Fraudsters May Be Spoofing iCloud Private Relay Traffic
Pixalate, the global market-leading fraud protection, privacy, and compliance analytics platform for connected TV (CTV) and mobile advertising, released new research examining the adoption of Apple's iCloud private relay, a technology designed to protect iCloud+ users' privacy by obfuscating their [...]
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