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Passendo Powers up with Raft of New Board Members
Award-winning email ad server and SSP Passendo has appointed three new board members - Frédéric Lachaud, Cecilie Sofie Anker Andersen, and Christoffer Feilberg - following significant growth and investment of €2.3m (£1.9m) late last year. The news comes as Passendo helps [...]
Didomi Accelerates Expansion in North America with Appointment of Leadership Team & Presence at IAPP Global Privacy Summit
After raising USD$40m (£30.6m) in 2021, with the clear ambition to expand across the Atlantic, the European privacy tech company Didomi is happy to announce the appointment of Chris Beirne as VP, Jeff Wheeler as head of product, and Lila [...]
BAM Strategy Partners with Adelaide to Incorporate Outcomes-Based Attention Metrics into Media Planning & Buying
BAM Strategy, a Montreal-based digital agency, furthers its philosophy of CAREIOSITY™, a commitment to driving valuable impact for clients, by naming Adelaide its exclusive attention measurement partner. BAM clients will gain a new level of insight into media quality across [...]
SCMP Magazine Integrates IAS’s Publisher Optimisation Solutions to Deliver Quality Impressions for its Advertisers
Integral Ad Science, a global leader in digital media quality, today announced the integration of its Publisher Optimisation Solution with SCMP Magazines, Hong Kong’s leading magazine publisher, with a portfolio of premium lifestyle and fashion titles including Cosmopolitan, ELLE, Esquire, [...]
Talon Outdoor Expands Global Footprint in Asia-Pacific & Middle East
Talon has announced further expansion of its global footprint with new offices and leadership in Singapore and Dubai. Melanie Lindquist and Chadi Farhat will lead Singapore and Dubai respectively. Farhat and Lindquist are tasked with accelerating out-of-home (OOH) growth in these key [...]
ShowHeroes Group Introduces its Refreshed Publisher Tool Suite
ShowHeroes Group, a leading global, independent provider of digital video solutions for advertisers and publishers, announces the introduction of its revamped suite of publisher tools. The brand’s global lineup of professional-grade, video-centric supply-side solutions now rests on two major components: ShowHeroes [...]
AdTonos & NumberEight Announce Cross-Media Audio-First Partnership
Privacy-first contextual intelligence platform NumberEight and digital audio advertising platform AdTonos have announced a cross-media partnership aimed at expanding contextual targeting capabilities for audio advertising, including in-game audio advertising. The world of digital advertising is going through an audio renaissance. The [...]
Captify & Forward Release New Research Revealing the Consumer Trends Propelling the Travel Industry Today
Captify, the global leader in Search Intelligence, and Forward, the media and marketing arm of lastminute.com, the European Travel-Tech leader in dynamic holiday packages, have teamed up to reveal market-changing travel trends across the UK and Europe, driven by macro-level [...]
Broadsign Hires John Dolan as VP Global Head of Media Sales
Following an exceptional year of growth, out-of-home (OOH) marketing technology developer Broadsign today (April 7th, 2022), announced the expansion of its programmatic team with the appointment of John Dolan as vice president, global head of media sales. Bringing more [...]
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