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Hivestack Launches International Export Business Arm in Spain
Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) ad tech company has today (September 28th, 2022) announced several partnerships with leading media agencies in Spain to enable cross-border international campaigns across the world, via its unparalleled global [...]
Good-Loop Reports 76% of US Marketers Think Ad Industry Not Doing Enough to Tackle Digital Ad’s Carbon Footprint
More than three-quarters of US marketers think the ad industry is not doing enough to address digital advertising’s carbon footprint, according to new research released by purpose-led ad platform Good-Loop. The new report, which looks into how Adland is tackling the [...]
ShowHeroes Group Appoints Amelia Parsons as its New UK Head of Supply
ShowHeroes Group, a global leader in digital video content, tech, and advertising solutions, has announced the appointment of media and ad industry expert, Amelia Parsons, as its new UK head of supply. A decade ago, Amelia started her career in the [...]
Ex-Microsoft to Lead UK Expansion for Taptap Digital
Taptap Digital, a multinational advertising and marketing technology platform powered by location, boosts its presence in the UK with new resources and a new hire. Matt Wilkinson, who counts on more than twenty years of experience in digital media, will head [...]
Ipsos MMA & Adform Partner to Leverage First-Party Data for Unified Marketing Measurement & Optimisation
Ipsos MMA, a recognised leader in measuring and optimising advertiser marketing investments, has partnered with Adform, a global, independent, and fully integrated advertising platform, to bolster its unified marketing measurement and optimisation, leveraging Adform’s ID Fusion solution. This approach integrates first-party [...]
Octave Audio Launches Scaleable Podcasting Solution
Digital audio company Octave Audio, a joint venture by News UK and Bauer Media, today (September 27th, 2022) announces the launch of its scaleable podcasting solution. Octave has more than quadrupled the number of titles it has access to, bolstering [...]
EX.CO Propels 27% Revenue Growth for Travel Website Network BoardingArea
EX.CO - The Experience Company, the world’s leading content experience platform powering billions of personalised interactions around the web, announced new case study results that indicate BoardingArea, a network of 60+ business travel and frequent flyer websites, is earning 27% [...]
Adform UK Continues its Growth With Four New Appointments
Adform, the only global, independent, and fully integrated advertising platform built for modern marketing, announce a significant expansion of its UK team with the appointment of four new team members: Julien Sneeuwjagt – enterprise sales director; Allan Sheriff – global [...]
Sojern Celebrates 15 Years Supporting Travel
Sojern, the leading digital marketing platform built for travel, celebrates 15 years this month. Founded in 2007, Sojern has maintained an unwavering focus on travel from day one. It began by targeting travellers with advertisements on printed airline boarding passes, [...]
Self-Serve Provider DanAds Expands its Global Presence with New Office in New York
DanAds, the leading provider of self-serve advertising technology, has officially opened a new office space in New York City. With a strong US roster of clients, including The Washington Post, Roku, Tripadvisor, and Expedia Group, the new office not only [...]
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