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AdPlayer.Pro Outstream Video Ads Solutions Provider Upgrades Video Ad Player Tech
AdPlayer.Pro, a global provider of outstream video advertising solutions has released a series of upgrades to the company’s flagship video ad player technology. According to the official announcement, some of the recently implemented enhancements touched upon: oRTB Demand integration & setup; outstream player [...]
El Proveedor de Soluciones de Publicidad en Vídeo AdPlayer.Pro Presente Actualizaciones al Reproductor de Publicidad
AdPlayer.Pro, un proveedor global de soluciones de publicidad en vídeo outstream, ha introducido una serie de actualizaciones a la tecnología insignia de reproducción de publicidad en vídeo de la compañía. Según el anuncio oficial, algunas de las mejoras implementadas recientemente se [...]
MondayOff Grows Revenue 7% by Adding Audio Ads with Odeeo
Casual game studio MondayOff has tapped into the power of audio advertising by integrating Odeeo’s PlayON SDK, unlocking significant incremental revenue from their hit titles including Wanted Fish. Since launching their partnership in late 2021 with Odeeo, MondayOff has achieved [...]
Crimtan Appoints Experienced Digital Sales Manager Jeff Purser as ANZ Sales Director
Programmatic experts Crimtan today (August 18th, 2022) announced the appointment of Jeff Purser as its new ANZ sales director. In his new role, Purser will be responsible for driving revenue and results for Crimtan’s broad customer base across Australia and New [...]
JCDecaux & Tesco, Powered by dunnhumby, Create the UK’s Largest Retail OOH Digital Display Network
Tesco, dunnhumby, and JCDecaux have today (August 17th, 2022) announced the creation of the UK’s biggest retail-based digital display advertising network – the result of a significant expansion to the Tesco digital screen estate. The SmartScreen network, available through the Tesco [...]
Pixalate Releases July 2022 Supply-Side Platform (SSP) Global Market Share Rankings
Pixalate, the global market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, today released the July 2022 Supply-Side Platform (SSP) Global Market Share Rankings for both Connected TV (CTV) and mobile in-app. The rankings [...]
Freestar Named to the Inc. 5000 List of Fastest-Growing Companies in the US for the Fourth Year in a Row
Freestar, the leading monetisation partner for content publishers, e-commerce sites, and app developers, announced that it has earned another spot on the annual Inc. 5000 list, the most prestigious ranking of the fastest-growing private companies in the U.S, for the [...]
Anzu Announces Video Games Veteran Jürgen Goeldner as Strategic Advisor
Anzu.io, the world's most advanced in-game advertising platform, today (August 17th, 2022) announced the appointment of gaming industry veteran Jürgen Goeldner as its newest strategic advisor supporting Anzu’s premium video games growth. Goeldner brings his vast knowledge of the industry to [...]
Picnic Partners with Vyde to Create New Conversational Ad Format for BritBox
Picnic has partnered with privacy-first conversational technology company, Vyde, to add a brand new ad format to their Social Display offering. Inspired by the popular messaging interaction from social apps, the new format was used for the launch of BritBox [...]
Salling Group Scales Omnichannel Loyalty Programme Through the Power of Cheetah Digital
Cheetah Digital, the cross-channel customer engagement solution provider for the modern marketer, announces it has partnered with Salling Group, supporting the transformation of the Denmark-based retail operator’s loyalty solution to reward customers and engage with them in new and innovative [...]
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