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ShowHeroes Partners with Cedara for Carbon Intelligence Software to Extend Media Sustainability Strategy
Cedara, the first end-to-end carbon intelligence platform empowering businesses and their employees to seamlessly take climate action, is announcing its collaboration with ShowHeroes, a global independent leader in digital video content, tech, and advertising solutions. By leveraging Cedara’s Enterprise product, [...]
Amplified Intelligence Expands to US & Appoints Alex Khan as EVP, Global Partnerships
Amplified Intelligence, the world’s only truly omnichannel attention measurement company, has announced its expansion into the US, with the opening of an office in New York. The company already works with all major agency holding companies via API feeds into planning [...]
DanAds Partnership Enables McClatchy to Launch New Self-Service Platform
Today (7th November 2022) saw the announcement of a partnership between DanAds, the industry leading provider of fully automated self-serve infrastructure technology, and McClatchy, one of the largest media companies in the United States with over 80 million unique visitors. [...]
Kevel Relay Expands into Growing DOOH Ecosystem
Kevel Relay, the suite of programmatic APIs that allow publishers to unify, mediate, and control their auctions, is adding substantial SSP integrations in the DOOH space. DOOH is one of the fastest growing programmatic markets and is expected to reach [...]
SmartHub 2.0: Releases Upgraded Version to Bring Stable Daily & Monthly Profit Increase
SmartHub, a white-label solution designed to ease the creation of independent ad tech marketplaces for enterprises, released an upgraded platform version — SmartHub 2.0. In the most turbulent period for the ad tech ecosystem, marked by the damaged global economy, [...]
Bidstack Becomes a Unity Verified Solution
Bidstack, the in-game advertising and video game monetisation platform, today (November 7th, 2022) announces it has become a Unity Verified Solution. The Bidstack toolkit of non-intrusive advertising formats is now available to a global audience of Unity developers, having been tested [...]
Top Publishers Adopt Taboola’s New Header Bidding Solution, Unlocking Incremental Revenue
Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, announced Taboola Header Bidding, a new capability that expands on the native bidding service originally launched in April 2022, empowering advertisers to [...]
Zefr Launches Atrium a New Measurement Product Suite
Zefr, the global leader in brand suitability across walled gardens, today (November 4th, 2022) announced the global availability of Atrium, a new measurement suite that gives marketers a fully transparent view into their post-campaign performance and insights across walled gardens. Rather [...]
Azerion Appoints Anna Forbes as UK Country Director
Anna Forbes has been appointed as UK country director at the digital entertainment and media platform Azerion. Forbes joined Azerion as chief operating officer (COO), UK, following the acquisition of Inskin in March 2022, the high-impact digital marketing company, where she [...]
Adnami Appoints James Upson as Managing Director UK & Nl as it Doubles Down on Growth
Ad tech company, Adnami, has appointed James Upson as managing director for the UK and the Netherlands, as it readies itself for further expansion across Europe. James, who will also join the leadership team at Adnami, will guide the UK business [...]
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