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• Hivestack Selected as First Programmatic DOOH Partner for Korea’s BGFnetworks

  4 years ago News

  

  Hivestack, the world’s leading, independent programmatic DOOH ad tech company announced a partnership with the leading Korean digital marketing network, BGFnetworks, the organisation that operates the digital platform for ‘CU’, the country’s biggest convenience store provider.  Through this new partnership, premium [...]

  Ad TechDOOHPartnershipProgrammatic

• Cedara Launches Investment Hub for Brands & Media Agencies to Track Investment Intensity Across Their Supply Chains

  4 years ago News

  

  Cedara, the carbon intelligence platform, today (January 31st, 2023), announces the release of Investment Hub, designed for brands and media agencies to allow management of carbon emissions across investments to their vendors, including ad platforms, publishers, and the broader supply [...]

  AgenciesProduct LaunchSupply ChainSustainabilityTracking

• mc R&D GmbH & Hivestack Partner for Programmatic Digital Out of Home (DOOH)Advertising

  4 years ago News

  

  Hivestack, the world’s leading, independent programmatic digital out-of-home (DOOH) ad tech company, has partnered with mc R&D GmbH (mcrud), Germany's largest network provider of passenger TV. As a result of the partnership, mcrud's 5,800 screens in 2,000 public transport vehicles [...]

  Ad TechDOOHPartnershipProgrammatic

• mc R&D GmbH und Hivestack: Partnerschaft für Programmatic DOOH Advertising

  4 years ago News

  

  Hivestack, das weltweit führende Technologieunternehmen für unabhängige programmatische digital-out-of-home-Werbung (DOOH), hat mit der mc R&D GmbH (mcrud), Deutschlands größtem Anbieter von Fahrgastfernsehen, eine Partnerschaft vereinbart. Durch die Kooperation sind die 5.800 Screens in rund 2.000 Fahrzeugen des ÖPNV (U-Bahn, Bus, [...]

  Ad BlockingAd TechDOOHPartnershipProgrammatic

• Brand Advance SSP To Measure Carbon Footprint Of Online Ads Through Green Media Integration With Good-Loop

  4 years ago News

  

  Brand Advance SSP, the leading diversity media ad tech platform, today announced a global partnership with purpose-led ad platform Good-Loop that enables advertisers to measure the carbon footprint of their digital campaigns. The partnership will see Good-Loop’s proprietary green media technology [...]

  Ad TechEnvironmentalESGMedia

• Anzu, Eskimi & Hot Wheels Launch Intrinsic In-Game Advertising Which Drives Success For Hot Wheels

  4 years ago News

  

  The world’s best-known scale-model toy car brand Hot Wheels (Mattel), worked with Mediabrands Slovakia, Eskimi, a full-stack programmatic advertising platform, and Anzu, the global in-game advertising platform, to launch an intrinsic in-game advertising campaign to promote their Monster Trucks (Trucks [...]

  AdvertisingIn-GameProduct LaunchProgrammatic

• Broadsign Hires Veronica Ong to Lead Sales in Southeast Asia

  4 years ago News

  

  Building on a significant year of growth in Singapore and the broader Asia-Pacific region, digital-out-of-home (DOOH) marketing technology developer Broadsign today (January 30th, 2023), announced the addition of Veronica Ong to its team as sales director, Southeast Asia (SEA).  Joining Broadsign [...]

  AppointmentDOOHMartechSoutheast Asia

• DoubleVerify Appoints Four Commercial Hires to Spearhead Growth Across EMEA

  4 years ago News

  

  DoubleVerify, a leading software platform for digital media measurement, data, and analytics, announced the appointment of four strategic commercial hires in the Europe, Middle East, and Africa (EMEA) region. Brandon Whitelock, Steve Sargent, Jonathan Lucas, and Taha Crorie, all join [...]

  AnalyticsAppointmentMeasurementMedia

• EMPIRE Partners with Anzu to Bring Afro Pop Artist Kizz Daniel To Soccer Fans During The FIFA World Cup

  4 years ago News

  

  American independent record label EMPIRE partnered with the world’s most advanced in-game advertising platform Anzu.io to reach gamers during the FIFA World Cup with an ad campaign for Afro pop artist Kizz Daniel’s latest single, “Cough”. Kizz Daniel became synonymous with [...]

  AdvertisingCampaignIn-Game

• Bidstack Launches Dedicated Sports Division and Signs Multi-Year Deal with SimWin Sports

  4 years ago News

  

  Bidstack, the technology company pioneering native in-game advertising, today announces the launch of Bidstack Sports - a dedicated division formed to expand the scope of access and depth of activation for sponsorship and fan engagement models in virtual sports environments. [...]

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