Weekly Roundup: Asia Pacific
Isobar Unveils Commerce Practice in India; Times Publishing Goes Digital via SPH Magazines
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Isobar Unveils Commerce Practice in India; Times Publishing Goes Digital via SPH Magazines; WPP Launches ANZ Consulting [...]
Ad TechAdvertiserAgencyAPACAustraliaE-CommerceIndiaOmnichannelPublisherSingaporeSoutheast Asia
Vietnam May Turn to Mobile Ad Blockers As Awareness Climbs; Online Drives Car Ads in China
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Vietnam May Turn to Mobile Ad Blockers As Awareness Climbs; Online Drives Car Ads in China; Dentsu [...]
Ad BlockingAd FraudAd TechAds.txtAdvertiserAgencyAPACAustraliaChinaGoogleJapanMedia SpendPublisherTransparencyViewability
APAC Marketers More Likely to Adopt New Tech; China App Users Hardest to Keep
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: APAC Marketers More Likely to Adopt New Tech; China App Users Hardest to Keep; Malaysia Publisher Platform [...]
India Ad Spend to Climb 13%; GroupM Buys India Digital Creative Agency
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: India Ad Spend to Climb 13%; GroupM Buys India Digital Creative Agency; News.com Most-Read AU News Site; [...]
AdvertiserAgencyAPACAustraliaIndiaJapanMeasurementMedia SpendMobile
SEA Clocks 250% Climb in Mobile Video Ads; AU Newspaper Readership Grows Cross-Platform
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: SEA Clocks 250% Climb in Mobile Video Ads; AU Newspaper Readership Grows Cross-Platform; Isobar China Integrates for [...]
Ad TechAdvertiserAgencyAnalyticsAPACAudienceAustraliaIndiaMedia SpendMobileProgrammaticSoutheast AsiaVideo
BAT Influence Stifling Ad Tech Competition in China; AU TV Ads Hit £1.24bn
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: BAT Influence Stifling Ad Tech Competition in China; Alibaba to Grab 9.8% of Global Ad Revenue; AU [...]
Ad TechAdvertiserAgencyAPACecommerceMeasurementMedia SpendMobileProgrammaticTVVideo
China's BAT Amongst Five Platforms to Grab Ad Spend Growth; More AU Consumers Tuning into Radio
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: China's BAT amongst five platforms to grab ad spend growth; More AU consumers tuning into radio; Japan [...]
Ad TechAdvertiserAgencyAlibabaAPACArtificial IntelligenceAustraliaChinaFacebookGoogleJapanMeasurementMedia SpendSingapore
APAC Consumers See More Ads Across Platforms; Bangladesh & Myanmar Amongst Fastest-Growing Ad Markets
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: APAC consumers see more ads across platforms; Bangladesh and Myanmar amongst fastest-growing ad markets; Eyeota snags £9.02m [...]
Ad TechAdvertiserAgencyAPACAustraliaChinaCross-DeviceDataIndiaJapanMedia SpendSingaporeSoutheast Asia
APAC Ad Spend to Climb 4.2% in 2018; AU Agency Ad Bookings Hit £4.1bn
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: APAC ad spend to climb 4.2% in 2018; AU agency ad bookings hit £4.1bn; Merkle merges with [...]
Ad TechAdvertiserAgencyAnalyticsAPACAustraliaChinaIndiaJapanMedia SpendMobileSingaporeSocial Media
China Online Video Ads Hit £1.36bn; APAC Consumers Will Recommend Charitable Brands
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: China online video ads hit £1.36bn; APAC consumers will recommend brands that are charitable; Singapore TV network [...]
Ad TechAdvertiserAPACAugmented RealityAustraliaChinaDOOHMedia SpendSingaporeSoutheast AsiaTVVideoVirtual Reality
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